240: The Carousel Post That Beat Their Reels (Getting 28K views!)

Join the Co+Creation Design Club: https://www.diydesignmybiz.com/club Today I’m chatting with Chloe & Vickie of The Movement Perspective, two clever Pilates‑studio owners and coaches who recently created a standout Instagram carousel that blew the roof off their reach. We dig into how the idea came about, how they designed it (with a little help from me), what roadblocks they faced and the exciting results that followed. Key Takeaways:How they transformed raw membership‑statistic data into a visually compelling carousel The importance of brand colours, font hierarchy, arrows, movement and design elements in making slides work, not just “look nice”How combining strategy (know your audience) + design (make it scroll‑stop) + CTA/coaching content = meaningful resultsThe results: ~28,500 views, 89% non‑followers reached, 394 profile visits, 71 new followers from one carousel postWhy templates, brand asset libraries and on‑brand visuals save massive time and increase consistency (especially for busy business owners)The value of ongoing support, feedback and community in the Club Timestamps: Intro 0:00 Interview 2:06 Wrap up 26:25 Vickie and Chloe are the co-founders of The Movement Perspective and the powerhouse duo behind the Studio Mastery™ Method; a six-month mastermind helping female boutique Pilates studio owners add $10K+ in monthly revenue, fill their classes on repeat, and finally pay themselves without burning out. After building their own 7-figure studio, Breathe Pilates Studio, they now teach others how to do the same.. with simple systems, smart strategy, and a whole lot of fun. Follow Vickie and Chloe on @the.movement.perspective Watch on YouTube: https://youtu.be/GdxJI8YKFTA Read on the Blog: https://whitedeer.com.au/ep240/ WORK WITH JACQUI: // DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb // The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub // Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio