#237 Transforming E-commerce: The Journey of Menna Shahin

 About Menna Shahin Menna Shahin is a visionary entrepreneur who is redefining sustainability in e-commerce.  She is the co-founder of eJaby, a pioneering marketplace that addresses product overstock while minimizing environmental impact.  She is also the founder of She Travels, a global community that empowers women through transformative travel experiences.  Recognized as a Women in Tech Award winner and a TEDx speaker, Menna is on a mission to merge business sustainability and social good. About this Episode In this episode of The Matrix Green Pill Podcast, we sit down with Menna Shahin to explore her incredible journey from pharmaceuticals to leading sustainability-driven ventures. Menna shares how her passion for technology and sustainability led to the creation of eJaby, a marketplace that tackles food waste by redistributing overstocked and nearly expired products. We also discuss how her initiative, She Travels, has empowered women to break societal norms and gain independence through travel. Menna candidly speaks about the challenges of launching a disruptive business, changing customer perceptions, and navigating work-life balance as an entrepreneur and mother. She also shares insights into scaling impact-driven businesses and the key lessons she has learned along the way. Quotes 1:56 - I have a passion for technology.  2:38 - I started as an initiative to encourage women to travel to explore themselves. 4:56 - When I moved to Dubai, I started to understand more and more about the environment. My awareness started to be higher. 6:27 - I started to be more and more passionate about the environment and how I can make it a better place, not only for me but for the next generation. 15:54 - I"m bringing them a very premium quality products, I"m saving their money and I"m making them save the environment.  17:03 - We"re raising awareness all the time so we have loyal customers. 21:55 - My generation was always raised to believe that it"s all about hard work, but now we understand more and more that it"s about smart work. 22:19 - This mindset, allowed me to prioritize and to be able to doing a lot in a short time. 24:20 - Trust your inner gut.  24:47 - Focus on achieving both profit and impact 25:08 - Whatever I"m doing is having an impact, of scaling the impact of whatever I"m doing, how to scale the impact. When I started to think like that, it changed my mind, not only on my startup, but in everything I"m doing how to get the best return of investment of your effort and time. Useful Links Instagram:https://www.instagram.com/mennaashahin Facebook: https://www.facebook.com/menna.shahin.9 Linkedin: https://www.linkedin.com/in/menna-shahin-she-her-a62271a1/ The Matrix Green Pill Podcast: https://thematrixgreenpill.com/ Please review us: https://g.page/r/CS8IW35GvlraEAI/review