#223 Vladimer Botsvadze on Storytelling, Building Brands in the Digital Age, and Tech Disruption

Get ready to step into a riveting discourse. We're sharing the mic with Vladimer Botsvadze, a digital transformation marketing influencer known for his unique blend of technology and marketing, who's also a mentor, keynote speaker, and board member at prominent institutes. Join us as we traverse his journey, exploring brand storytelling, brand loyalty, and the key roles gratitude and emotions play in long-term branding. As our conversation progresses, we'll be shifting gears to discuss the transformation of traditional business communication models to a more human-centered approach. We'll address skepticism towards conventional advertisements and the undeniable power of authentic storytelling in building meaningful relationships. Vladimer will offer insights into the pivotal role platforms like LinkedIn play for B2B businesses, and the need for salespeople to establish their personal brand in this competitive market. We'll also touch upon how influencer marketing campaigns have become an influential strategy in today's digital age. Concluding our chat, we're taking a deep dive into the future of AI, Fintech, and Transportation, with Vladimer shedding light on why investors are betting big on these fields. We'll explore resistance to change and the dwindling effectiveness of traditional marketing, offering insights into the consumer psyche. And to wrap it up, Vladimer shares valuable experiences from his mentorship journey, emphasizing the importance of authenticity, energy, passion, and risk-taking for the budding entrepreneurs. There's much to uncover, so tune in and join our enlightening conversation. About Vladimer: Ranked as the No. 1 Global Marketing, Social Media and Retail Thought Leader by Thinkers360 in 2023 with over 130,000 followers across his social media platforms, Vladimer Botsvadze is a world-renowned digital transformation and social media influencer and keynote speaker who initiates change, drives growth, and positions brands as market leaders in their industries. He has more than 15 years of international experience with a proven track record and has enjoyed an outstanding career at the top of the technology industry. Vladimer has been described as ''a pioneer across the globe'' by Exeleon Magazine.  https://www.vladimerbotsvadze.com https://ae.linkedin.com/in/vladimerbotsvadze