215: How to Build an Intentional Client Journey and Systems That Support Your Energy

Behind the scenes, most business chaos doesn’t come from a lack of skill... it comes from messy, non-existent systems. And if your client experience feels a little scattered, your clients are feeling it too. In this guest episode, I’m joined by Mariana from Pink Ocean VS... a systems strategist, community builder, and spreadsheet-loving creative to unpack how we can create client journeys that feel seamless, supportive and straight-up satisfying. Whether you're a virtual assistant, a creative service provider, or just tired of chasing your tail between bub’s nap time and Zoom calls... this is your reminder that structure can be freeing, and systems can be soul-nourishing. Here’s what we cover:The difference between delivering a service... and crafting an experienceThe emotional layer that sets great brands apartWhat systems every service provider actually needsThe low-tech, high-clarity magic of mapping your journeyWhy SOPs aren’t just for big businesses Grab your post-its, open your Canva whiteboard, and tune in... this one’s equal parts strategy and heart DOWNLOAD Free Canva Client Journey Map: https://whitedeer.com.au/ep215 ABOUT MARIANA: I'm Mariana, founder of Pink Ocean Virtual Solutions, a digital operations service for service-based business owners who are ready to clean up the backend, stop duct-taping their systems together, and get back to doing what they’re great at. I specialise in CRM setups (especially Moxie), digital declutters, SOP creation, and ongoing tech VA support. CONNECT WITH MARIANA Instagram: https://www.instagram.com/pinkoceanvs/ Website: https://pinkoceanvs.com.au/ "The Break" Newsletter: https://pinkoceanvs.myflodesk.com/podcast Moxie fortnightly newsletter: https://pinkoceanvs.myflodesk.com Watch on YouTube: https://youtu.be/l6s55Zjk3hY Read on the Blog: https://whitedeer.com.au/ep215/ WORK WITH JACQUI: // DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb // The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub // Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio