#206 Nicka Atkins - From Surf Reports to Storm Response – The Power of Social Media in a Crisis

Nicka Atkins has built an incredible online community through his daily surf reports, known for their honesty, humor, and heart. What started as a fun way to connect with local surfers soon became a trusted source of information for thousands on the Gold Coast. In this episode, Nicka takes us behind the scenes of his journey— from chasing news stories around the world in the film and media industry, to becoming one of the most relied-on voices during the recent Cyclone Alfred storm. When official channels were quiet, Nicka was on the ground sharing real-time updates that helped locals stay informed and safe. We chat about:How his surf report videos grew into a powerful online platformHis career working behind the camera in the global news and film spaceThe responsibility that comes with having an engaged online communityThe chaotic days during the Alfred storm and how social media filled an urgent communication gap This is a great listen for anyone interested in the power of community, communication, and using your voice for good. Follow Nicka - www.instagram.com/nicka35 This episode is sponsored by Suncorp Haven — a free tool helping Queenslanders understand their home’s weather risks. Check out the link below for more information SUNCORP HAVEN TOOL 🎧 Listen now and don’t forget to: ✅ Subscribe to the podcast ⭐ Leave a 5-star rating & review 📲 Share this episode with friends & family 📸 Take a screenshot and tag us on socials! 🌍 Learn more about Cooper & The Good Human Factory: 🔗 Instagram: @goodhumanspod | @thegoodhumanfactory | @cooperchapman 💻 Website: www.thegoodhumanfactory.com 🛍️ Merch: Use code PODCAST for 25% OFF – Shop Here 📩 Sponsorship Enquiries: Want to sponsor the Good Humans Podcast? Email cooper@thegoodhumanfactory.com Hosted on Acast. See acast.com/privacy for more information.