1666 - Filling That Place In People's Lives With Podcasting with Command Your Brand's Jeremy Slate

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the President of Command Your Brand, Jeremy Slate. Jeremy passionately emphasizes the need for a strategic mindset and a focus on impact rather than becoming fixated on vanity metrics when contemplating a role as a podcast guest. Jeremy maintains that podcasting opens doors for networking and paves the way for fruitful collaborations and business partnerships. By inviting guests to participate in podcasts, individuals can seize the opportunity to showcase their expertise and craft content that holds substantial value and is adaptable to multiple platforms. He emphasizes that adopting a proactive and practical approach is imperative to extract the maximum benefits from podcast appearances. Transforming podcast episodes into diverse content formats, such as blog posts, proves invaluable, especially in light of challenges presented by social media platforms like Facebook, LinkedIn, and Instagram, which often discourage users from straying outside their domains. Jeremy Ryan Slate also delves into the intricacies of the customer journey and user experience for prospective podcast guests. He underscores the importance of delivering value to the audience and establishing oneself as a bona fide expert during interviews. Offering free content and courses is a powerful strategy to construct a favorable reputation and amplify visibility. Jeremy urges guests to tailor their offerings to align with the audience's needs and desires, thereby determining the value they bring to the table. Key Points from the Episode: Benefits of being a guest on podcasts Power of podcasting as a marketing and networking tool Importance of mindset and impact in podcasting Networking opportunities in podcasting Showcasing expertise and creating valuable content as a guest Repurposing podcast episodes into other forms of content Overcoming challenges of sharing content on social media platforms Providing value and establishing authority as a podcast guest Focusing on the needs and desires of the audience About Jeremy Slate: Jeremy Ryan Slate is the dynamic host of the Create Your Own Life Podcast, dedicated to dissecting the strategies of top achievers worldwide. A graduate in literature from Oxford University, Slate also possesses a Master’s in Early Roman Empire Propaganda from Seton Hall University. His podcast garnered significant recognition, hailed as the #1 Podcast to Listen To by INC Magazine in 2019 and landed him a spot on Podcast Magazine's Top 40 Under 40 list in 2022. Alongside his wife Brielle, he co-founded Command Your Brand Media, a pioneering new media PR agency empowering entrepreneurs to convey their message through podcast guest appearances. Based in Stillwater, NJ, Slate's diverse pursuits include raising chickens and his past as a competitive powerlifter. About Command Your Brand: Command Your Brand is a trailblazing force in the evolving landscape of New Media, recognizing podcast as a prime avenue for optimal client exposure. Founded in 2016, the organization's initial vision, shaped by the audio equivalent of blogs, has evolved to encompass a broader spectrum, including Rumble, YouTube, and other consumed media forms. Focusing on clients with potent and often controversial messages that challenge prevailing norms and reshape perspectives, Command Your Brand operates within a context where podcasts embody the last stronghold of extended,...