139. Writing a Book to Boost your Authority with Anna David

Have you ever considered writing a book to help you stand out as an authority in your industry? You are not alone! This week, I'm joined by best selling author of the book "On Good Authority" to discuss all things writing, publishing, and authority-building. Anna is sharing the industry secrets behind publishing a book that will truly increase your credibility and help you stand out as an expert in what you do.    Anna David is the New York Times bestselling author of eight books and the founder and CEO of Legacy Launch Pad Publishing. She’s been published in the New York Times, Time, LA Times, Vanity Fair, Playboy, Vice, Cosmo, The Huffington Post, Buzzfeed and Salon, among many others, written about in Forbes, Martha Stewart Living, Entrepreneur, Allure and Women’s Health and has appeared repeatedly on Today, The Talk, Good Morning America and numerous other programs. A featured speaker at three different TedX events and the book critic for KATU TV/Portland, Anna hosts the On Good Authority podcast, which has featured interviews with authors such as Robert Greene and Chris Voss. Her first book, Party Girl, is in development as a film tentatively scheduled to be shot in 2023. She lives in Hollywood, California with her boyfriend, filmmaker Jim Agnew, their newborn son Benjamin and their cranky-looking cat Bernie. In this episode, we cover… Why building authority with a book is a better goal than making a lot of money directly The importance of choosing a book topic that is right for you and your audience The realities of traditional publishing (and why it's not always a viable path) How a published book can help sell your services Why you should consider working with a professional writer Strategies to launch your book and keep it selling   Quotes "I ended up realizing that though my books made me almost no money, even the one that was the New York Times bestseller, they gave me great authority." "Without organization, without knowledge of how it's done, people can just write themselves into a hole and they'll have a thousand pages that don't make sense or they'll have gone off in this direction or that direction. Book writing is one of these bizarre things because we've all read books and so people and everyone can talk and so they think, well, I'm a really good talker so I would be able to do this and it's just an entirely different skill"   Links & Resources Mentioned in this Episode Laptop Lifestyle Co Links: Website Instagram Tik Tok YouTube Channel   Other Links Mentioned: Anna's Website Anna's Instagram Anna's LinkedIn Anna's Book Launch Blueprint