#130: Interview with Ashley Ruba on Using LinkedIn To Advance and Pivot Careers

Are you one of the people who feels shy about using LinkedIn? Do you know about its potential but still hold back, in fear of having nothing worth sharing? You are definitely not the only one, and today’s guest has some wisdom to share! Join our host, Elisabeth Reithuber, for an inspiring talk with Ashley Ruba, a psychology researcher turned UX researcher and career coach. Ashley is a psychologist by training, holding a PhD in Developmental Psychology from University of Washington, a field where she also did a post doc, before jumping into the world of user experience (UX) research. Today, she works as a human factors engineer at the medical technology company Arthrex, in Florida, USA, while also juggling a career coaching program for academics, After Academia. Today, Ashley tells us all about how she used LinkedIn and other social media to pivot from academia into a completely different industry, her path to get to her current job, and how the way people resonated with her words inspired her to make a second career out of helping PhDs advancing their careers. She also tells Elisabeth about the skills that were transferable to her new job and the things that she had to, instead, unlearn. Among other things, Ashley advises you to pick a career niche to focus on, emphasizes how important a branding tool LinkedIn is, and gently nudges you to lose your inhibitions in order to connect with people who will help propel you towards your dream job! For the transcript, please click here: https://phdcareerstories.com/pub/aruba PhD Career Stories is on all major Social Media channels. To receive more content regularly, follow us on YouTube, LinkedIn, Instagram, Facebook, and our website.