#116 How to Get Your Team Engaged in Content, Google SEO Updates & Website Speed Hacks

02 Dec 2024 β€’ 28 min β€’ EN
28 min
00:00
28:19
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πŸ“’ Struggling to get your team to contribute content? Want to stay ahead with Google’s latest SEO trends? Looking for simple ways to boost website speed? We’ve got you covered! In Episode 36 of the 90-Day Website Mastery Podcast, Jonny Ross and Pascal Fintoni dive into practical strategies to engage your team in content creation, reveal the latest Google Search Console & SEO updates, and share must-use tools for website growth and optimisation. Plus, we’ve got exciting news… our book WebProud: The 5-Step Roadmap to Feeling Proud of Your Website Again is now live! πŸš€πŸ” You Ask, We Answer: How to Get Your Team Involved in Content Creation One of the biggest challenges website managers face is getting their team to contribute to content. Today, we answer: πŸ‘‰ How do you motivate colleagues to generate blog ideas? πŸ‘‰ What are the best ways to structure content contributions? πŸ‘‰ How can you make content creation easy and fun for non-marketers? Key takeaways: βœ… Conduct 1-on-1 sessions to discover team members' interests and expertise. βœ… Use content templates with structured prompts to simplify blog creation. βœ… Show the impact of their contributions (e.g., website traffic, engagement, or customer feedback). πŸ“Œ Try these practical steps and watch your content pipeline grow!πŸ“– Website Stories: The Launch of WebProud – Our New Book! Exciting news! Jonny and Pascal have co-authored a book: WebProud: The 5-Step Roadmap to Feeling Proud of Your Website Again πŸŽ‰ Inside the book: βœ… Step 1: Website Health Check – Diagnose key website issues. βœ… Step 2: Build Trust – Essential elements to gain visitor confidence. βœ… Step 3: Attract the Right Visitors – SEO & content marketing strategies. βœ… Step 4: Convert Visitors into Leads – Optimising your website for action. βœ… Step 5: Become WebProud – The ultimate checklist for ongoing success. πŸ“š Get your copy now: https://www.amazon.co.uk/dp/1068691603 πŸ’‘ Bonus content includes a 1-year action plan with website improvements you can make every week!βš™οΈ The Website Engine Room: Must-Have Tools for Website Success πŸ’‘ Mailscale.ai – Need to scale email outreach for marketing or sales? Mailscale automates email account creation, letting you generate 50 to 1,000 email accounts in minutesβ€”perfect for outreach without deliverability issues. πŸ’‘ PrettyFunnels.com – Struggling with customer journey mapping? Pretty Funnels helps you visualise, plan, and optimise your digital funnels, making it easier to identify website conversion opportunities. πŸ”₯ Top Search Questions Answered:How can I automate email accounts for cold outreach?What are the best tools for mapping a customer journey?How do I create a high-converting website funnel? πŸš€ Website Call to Action: Speed Up & Optimise Your Website πŸ”Ή Enable Lazy Loading for Faster Pages Lazy loading ensures images and content load only when needed, improving page speed and SEO rankings. Depending on your website platform, this might be a simple setting or require developer input. πŸ”Ή Review Your Website To-Do List & Prioritise Quick Wins Instead of feeling overwhelmed by an endless task list, focus on small but impactful changes that make a real...

From "Jonny Ross Fractional CMO"

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