114. Build a Personal Brand that Dominates your Niche w/ Chris Do

What's up Rock Nation, today we welcome the master of personal branding, Chris Do. Chris is someone we've been following for a very long time, and have learned so much from. Whether it's how to hone in on your superpower and master your personal brand, or knowing what questions to ask on a discovery call, Chris knows exactly how to run a successful creative business. You may want to watch this one twice! The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders https://courses.thecreatorcoach.com/pricing-guide You definitely need to cop some Lexar Memory cards: Lexar 128GB Professional 2000x UHS-II SD: https://bhpho.to/3ZzXaVG Lexar 256GB Professional 1800x UHS-II SD: https://bhpho.to/458WOqu Lexar 320GB Professional CFexpress Type A Card GOLD: https://bhpho.to/48owD1T Lexar Professional CFexpress Type A / SD USB 3.2 Gen 2 Reader: https://bhpho.to/46nmlx6 Collab with Artlist and get 2 extra months for free here: https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970 Join our Discord! https://discord.gg/xgEAzkqAvs Kostas’ Amazon Storefront: https://amzn.to/3GhId25 15% OFF Prism Lens FX with code: KOSTAS15 https://bit.ly/42sNdej COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACK Check out Chris here: https://www.instagram.com/thechrisdo/ https://www.instagram.com/thefuturishere/ https://www.youtube.com/ @thefutur  Timestamps: 0:00 - Trailer 1:40 - Intro 2:58 - One Handed Crack 4:44 - What is a Personal Brand 5:10 - Being Authentic in your Content 7:15 - What it means to be Authentic 9:28 - Followers vs Personal Brand 12:02 - Aspirational Brand Buying 13:17 - Chris’ intro into Creating Content 18:21 - How The Futur was created 19:35 - Navigating tough times in the beginning 20:55 - Creating value driven content 24:53 - Everyone needs one truth sayer in your life 26:31 - Chris’ 3 F’s Approach to tell better stories 31:11 - Chris’ low friction approach to content 34:11 - Carousel posts on Instagram changed everything 38:56 - How Chris’ team changed with The Futur rebrand 41:29 - Organic vs paid reach 42:48 - How to get into being a coach 43:27 - Chris’s issue with online coaching “guru’s” 45:40 - Chris wants all the smoke 47:35 - Why you should always credit the source of information 48:57 - How to identify your superpower 54:16 - Value Based Pricing 58:34 - Major Brand Redesigns 1:01:20 - Role Play with Chris, Brayden, and Chase 1:14:20 - Price Objection Handling 1:20:07 - What to do when you NEED the new client 1:22:06 - “It’s TOO Expensive” 1:22:55 - How to charge more 1:25:31 - How to determine the value of your work 1:28:24 - Advice to your 18 year old self If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ YouTube: https://www.youtube.com/@kostasgarcia/featured TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/