#102: Pop Culture in the Classroom —Lessons from Trending Topics w/ Kate Stewart

21 Feb 2024 • 56 min • EN

In this episode, we explore the intersection of PR and social media education with Kate Stewart, an assistant professor at Jacksonville State University! Kate shares insights into her courses, preparing students for diverse job roles in PR and social media. She discusses her innovative teaching style, which incorporates pop culture references to engage students effectively. We delve into the power of pop culture in the classroom, making complex concepts relatable and captivating students across generations. Kate challenges stigmas associated with social media education and emphasizes the value of internships in the industry. She offers valuable advice to aspiring social media professionals, emphasizing the importance of continuous learning and staying current with industry trends. Kate also mentioned several resources to help anyone stay up-to-date in pop culture, trending topics, and the social media industry. Here are the links! BLOG: Homemade Social, boutique marketing agency in Phoenix, AZ  https://www.homemadesocial.com/blog   TWITTER FOLLOW: Annie-Mai shares social media platform updates every Wednesday on Twitter  https://twitter.com/anniemaisocial/status/1750195832995852611?s=20 NEWSLETTER: girlpowermarketing Weekly Social Media Tea https://www.girlpowermarketing.co.uk/newsletter NEWSLETTER: Matt Navarra's Geekout Newsletter  https://geekout.mattnavarra.com/   PODCAST: Talking Points https://open.spotify.com/show/6zoUhcIKRzONWMj0DVhUSGsi=ab35143e131a488f&nd=1&dlsi=7f932e0021f04292   NEWSLETTER: ICYMI | weekly creators and social media pro insights  https://liahaberman.substack.com/ PODCAST: “Curious and Interesting,” a two-minute podcast on what’s new and intriguing in the world of advertising and research  https://jcira.buzzsprout.com/ NEWSLETTER: Social Cat | influencer insights  https://influencerinsights.thesocialcat.com/ NEWSLETTER: Marketing Millennials  https://themarketingmillennials.com/podcast/ Kate is an absolute gem who you'll want to follow! Connect with her on social at @thekatestewart: Website - www.thekatestewart.com  Twitter/X - https://twitter.com/thekatestewart Instagram - https://www.instagram.com/thekatestewart LinkedIn - https://www.linkedin.com/in/thekatestewart/ TikTok: https://www.tiktok.com/@thekatestewart YouTube - https://www.youtube.com/@thekatestake  For marketing and pop culture lessons sent straight to your inbox, subscribe to my newsletter here! 💌 ⁠⁠https://briannefleming.com/newsletter Tune in to gain valuable insights and guidance from Kate, a seasoned educator and PR expert, whether you're a student exploring social media studies or a newcomer to the field.

From "Making the Brand | Marketing with a Pop Culture Twist"

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