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Marketing Today with Alan Hart
Alan Hart, marketer and advisor to the world's best marketers and companies, leads intimate conversations with the world's most dynamic chief marketing officers (CMOs) and business leaders. Alan goes further than other marketing podcasts to learn CMO strategies, tips, and advice. Alan and his guests reveal what makes a great brand, marketing campaign, or turnaround. Learn from the personal experience and rich stories of these marketing and business leaders so you can unleash your full potential. Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.
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Nicole Vilalte was born and raised in Puerto Rico, went to college on the island, and started her career there as an account executive at DDB LATAM. She eventually moved to New York to work for JWT before becoming an account supervisor at The Vidal Partnership for Sprint Wireless. She relocated to Portland for a few ye
Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.
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428: Are CMO’s Stuck in a Revolving Door? Trends and Predictions from the CMO Tenure Report with Richard Sanderson of Spencer Stuart
Richard Sanderson started his executive search career as a summer intern at Russell Reynolds Associates in London, then transitioned it into a full-time position as a research consultant with them, which brought him to the States. After five years in that role, he left the world of executive search and went to business
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427: The Fifth Estate: What It Is and How to Leverage It with Marian Salzman, SVP and Chief Corporate Citizenship Officer for Philip Morris International
In this episode, you'll learn:What is the role of the Chief Corporate Citizenship Officer?Key takeaways from the global survey Rethink Disruption: The Rise of the Fifth EstateWhat is the Fifth Estate, and how do we leverage it? Marian Salzman is a global trend spotter, the first person to do market research in cyberspa
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426: Cortland’s New Approach to Branding Multifamily Housing with EVP of Revenue Operations, Tim Hermeling
In this episode, you'll learn about:The role of Revenue OperationsCortland’s unique approach to branding, awareness, and rethinking marketing as an investment rather than an expenseThe importance of peer-to-peer recommendations and how Cortland manages their online brand reputation Tim Hermeling is EVP of Revenue Opera
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425: Marketing Strategies to AVOID Repeat Customers with the CMO of National Debt Relief, Jeff Biesman
Jeff Biesman grew up in Texas with dreams of being an NFL GM. While those dreams didn't pan out, he learned a lot along the way and decided to heed the advice he received to separate his hobbies from his career and went on to grow his marketing skill set in a very purposeful way. His path started in CPG product marketi