Marketing Today with Alan Hart

Updated: 24 Apr 2024 • 423 episodes
www.marketingtodaypodcast.com

Alan Hart, marketer and advisor to the world's best marketers and companies, leads intimate conversations with the world's most dynamic chief marketing officers (CMOs) and business leaders. Alan goes further than other marketing podcasts to learn CMO strategies, tips, and advice. Alan and his guests reveal what makes a great brand, marketing campaign, or turnaround. Learn from the personal experience and rich stories of these marketing and business leaders so you can unleash your full potential. Become a member today and listen ad-free, visit https://plus.acast.com/s/marketingtoday. Hosted on Acast. See acast.com/privacy for more information.

Show episodes

Mauro Porcini is a widely known design thought leader, author, and first-ever Chief Design Officer at PepsiCo. He is also a presenter and judge on the TV shows New York by Design and America by Design on CBS and Amazon Prime Video. Mauro is from Italy, where he studied design in Milan and did his thesis on wearable tec

53 min
00:00
53:19
No file found

On the show today, Alan and Michelle talk about her career journey, the ETS rebrand, the uniqueness of her current role, and why more organizations should be thinking of a similar structure at the leadership level. ETS's focus on people and mission of driving human progress forward is what drew Michelle to the company.

43 min
00:00
43:48
No file found

In this episode, Alan and Jessica talk about Bubble Goods, who it serves, and how they are helping emerging food brands and unique consumers alike.  Jessica Young is a fan of Fufu and the founder and CEO of Bubble Goods. With 10+ years in the food and wellness industry, Jessica saw a gap in the market: food brands were

28 min
00:00
28:43
No file found

In this episode, Alan and Jessica talk about the evolution of Calendly from serving solopreneurs to enterprise organizations, the success factors that have made that shift possible, how she thinks about the RIO and effectiveness of marketing spend, and balancing the need to drive results and be creative through “creati

28 min
00:00
28:15
No file found

Jacqueline Woods is the Chief Marketing Officer for Teradata, the cloud analytics and data platform for AI, headquartered in San Diego, California. Jacqueline joined Teradata from NielsenIQ, where she was a member of the executive leadership team and Global Chief Marketing and Communications Officer. She also spent nea

48 min
00:00
48:08
No file found

In this episode, Alan and Robin discuss his path from Wall Street to citizenM, their focus on affordable luxury, the innovations they are bringing to the hospitality industry, and who they are working to serve. Robin also tells us about their unique citizensOf campaign and how it is helping them integrate into communit

38 min
00:00
38:32
No file found