Today I have my long-time friend Kurt Elster on the show. Kurt is the host of The Unofficial Shopify Podcast and a Shopify store consultant. As part of his job, he often runs split tests for his clients. And over the years, he’s amassed many counterintuitive strategies that can grow your sales. Some of these make no se

Today I have my friend Kurt Elster back on the show. Kurt runs the Unofficial Shopify Podcast which is one of the few e-commerce podcasts that I listen to. In this episode, both Kurt and I discuss the 6 most common mistakes that we’ve all made as ecommerce entrepreneurs. We talk about the stuff that almost everyone get

Kurt Elster"s "The Unofficial Shopify Podcast" has been downloaded more than 1 million times. His agency, Ethercycle, helps Shopify merchants drive revenue and profit. And his newsletter at KurtElster.com contains tips and strategies to scale a Shopify store. "I eat, sleep, and breathe Shopify. I even have a Shopify li

On this podcast, we talk about our home office setups, DIY video tips, why you should invest in creating content, and so much more!   Kurt’s website: kurtelster.com Kurt’s LinkedIn: linkedin.com/in/kurtelster Kurt’s Twitter: twitter.com/kurtinc Kurt’s agency website: ethercycle.com   Honest Ecommerce is a weekly podcas

You’ve started a business. You’ve created a product or a service. You’re selling it to clients and getting great feedback. That’s great, you’ve overcome so many of the hurdles we face as entrepreneurs. But the next step is finding a way to keep new customers coming through the doors and scaling up your services. That’s

Kurt Elster does one thing (and he does it very well): help Shopify merchants make more money. After working with hundreds of Shopify merchants, Kurt can look at almost any store and identify what it’s missing and how it can make more money. Today, he shares some of what he teaches so that any eCommerce entrepreneur ca