
Ecommerce Conversations
Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz. •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more. •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.
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For years Jack Oswald was a touring tennis professional. He aimed for top worldwide rankings, the key to serious earnings. The rankings never came, but constant travel exposed a nagging problem: his tennis bags kept breaking. Thus began his passion for designing a better bag for athletes on the go. And that led to Canc
Sally Wilson is a lawyer turned craft entrepreneur. She"s also an involved mother who shares her business and passions with two kids. She says being a great mom doesn"t mean sacrificing who you are. Sally launched Caterpillar Cross Stitch a decade ago from her home in England. Fast forward to 2025, and her company has
As a kid, Brett Curry was fascinated by TV commercials. Now the owner of OMG Commerce, a leading ecommerce marketing agency, he says YouTube ads are similar. "A good TV ad often makes a good YouTube ad," he stated. Host Eric Bandholz asked for details. What"s a good YouTube ad strategy for ecommerce? How much should an
To host Eric Bandholz, the best companies have a purpose, and the happiest owners set priorities for business and life. In this episode, Eric offers another master class on entrepreneurship. It’s his fourth this year, following installments on hiring, branding, and profit-building. He aims to help existing and future
Raphael Schneider launched Gentleman"s Gazette in 2010 as a blog for men"s style and apparel. He added his own product line in 2013, selling menswear and accessories. He emphasizes quality in apparel and content. His YouTube channel, launched in 2015, remains essential for traffic and conversions, owing, he says, to th
For $60, Bob DeMars’s company, Blind Barrel, will ship a package of four craft-distilled whiskey samples, unmarked, with a tasting glass. Recipients can then try them and guess the whiskey type, age, and proof. It’s a game using Blind Barrel’s app, preferably with friends. Participants can purchase entire bottles at di