Ecommerce Conversations
Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz. •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more. •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.
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Shakil Prasla once owned 12 ecommerce consumer brands generating $50 million in combined annual revenue with 50 employees. But he grew wary of the fluctuating revenue and non-stop marketing, so he pivoted during Covid to wholesale personal protective equipment. That"s when he and I last spoke. The PPE business, Gloves.
Michael Simpson is a New Mexico-based father of seven and a National Guard veteran. Returning from a 2021 deployment, he sought a business to acquire, hoping to avoid his previous job. A listing from a brokerage caught his attention. Discount Catholic Products had launched in 2003 and was for sale. The company"s missio
Host Eric Bandholz, a seasoned entrepreneur, evaluates good and bad reasons to sell a business. He says that ideally, founders build a business they love, one that enhances their lives. To Eric, business is one of life"s greatest gifts, offering freedom, wealth, connection, and the ability to serve, create, and leave a
For years Jack Oswald was a touring tennis professional. He aimed for top worldwide rankings, the key to serious earnings. The rankings never came, but constant travel exposed a nagging problem: his tennis bags kept breaking. Thus began his passion for designing a better bag for athletes on the go. And that led to Canc
Sally Wilson is a lawyer turned craft entrepreneur. She"s also an involved mother who shares her business and passions with two kids. She says being a great mom doesn"t mean sacrificing who you are. Sally launched Caterpillar Cross Stitch a decade ago from her home in England. Fast forward to 2025, and her company has
As a kid, Brett Curry was fascinated by TV commercials. Now the owner of OMG Commerce, a leading ecommerce marketing agency, he says YouTube ads are similar. "A good TV ad often makes a good YouTube ad," he stated. Host Eric Bandholz asked for details. What"s a good YouTube ad strategy for ecommerce? How much should an
