John Taite's Interviews
Through Music and Sound: A Conversation with John Taite - Part 2
“I’ve said this quite a few times, but it still rings true: I think that the superpower of sound is that people think about what they see, but they feel what they hear. And that is magic, I mean, that is transformative. That is what turns audiences into fans.”-- John Taite This week's the second half of my interview
Through Music and Sound: A Conversation with John Taite - Part 1
“There are so many things where it's about that emotional connection to brand experience or product, and, as we're creating that, you mentioned earlier, we're operating in an area which is very very heavily connected to the subconscious reaction to sound. You have to be very responsible about that, I mean, it is that '
Podcast with John Taite
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