You Are The Brand

Updated: 18 Feb 2025 • 456 episodes
mikekim.com

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead. Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching

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What happens when you step outside your comfort zone and immerse yourself in something bigger than yourself? Fresh from a great trip to Uganda, I’m grappling with deep questions about work, meaning, and the unexpected ways life pulls us forward. This episode is a raw, unfiltered reflection on what I experienced—and how

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Today I talk with James Beng Lee to rethink success. Whether it’s hitting a financial goal, publishing books, or building a business, many people reach a point where they ask: What now? James has worked with top performers across various industries and has seen firsthand how success can often feel hollow when it’s not

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In this episode, my friend Nick Cavuoto flips the script and puts me in the hot seat. We cover everything from my childhood dreams of becoming a comic book artist to the lessons I’ve learned from my parents, my entrepreneurial journey, and why books have become my personal legacy.  I also open up about my relationship

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If you’ve ever felt stuck doing everything yourself, this episode is for you. In this episode I sit down with Jen Kem to talk about her new book, Unicorn Team, and how it changed the way I think about building a team, managing ideas, and stepping into my own role as a leader. We share the hard truths about why working

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In this episode, I open up about my decision to travel to Uganda—a trip that’s less about adventure and more about reconnecting with what truly matters. After more than a decade in an industry that glorifies success and appearances, I’ve found myself searching for deeper meaning and alignment in life and work. This jou

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What if you could breathe new life into your book and connect with readers in a fresh, personal way? In this episode, I share a simple but powerful strategy I’ve started using: creating a “director’s cut” of your book. This approach not only gives your book a second life but also doubles as a standout marketing strateg

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