Are your marketing efforts falling flat? You're probably focusing on tactics, not strategy. Join marketing guru Seth Godin and Michael Krigsman on CXOTalk to dissect the critical difference between strategy and tactics, revealing why most companies miss the mark and how to build a winning, long-term approach. In this d

#digitaltransformation #businesstransformation #enterpriseai On this episode of CXOTalk, Dr. Karim R. Lakhani from the Harvard Business School explains how established organizations can develop the enterprise AI, digital transformation strategy, and leadership capabilities needed to transform and compete in a cloud-bas

Writing a book is hard but selling it can be even harder. To help navigate this process, Mark Gottlieb, one of the top literary agents in New York shares practical advice on marketing and selling your book. Read the full transcript: https://www.cxotalk.com/episode/how-negotiate-book-publishing-contract: Subscribe to ou

Scott O’Neil is one of the top sports and entertainment CEO's in the world. In this episode of CXOTalk, he shares practical and personal lessons on how to lead and grow a team. Scott's new book is called Be Where Your Feet Are. The conversation covers these topics: -- About Scott O'Neil and the book: “Be Where Your Fee

How does the CEO of Zoom, Eric S. Yuan, manage the company's massive growth while retaining a focus on customer experience and customer delight? In this episode, one of the most successful entrepreneurs in the world explains his customer experience strategy, the importance of meeting customer expectations, and the impa

Every Chief Information Officer (CIO) must think about enterprise technology trends and tech investment planning for innovation. To provide guidance for CIO strategy and the CIO role, quantitative futurist Amy Webb, Founder and CEO, of the Future Today Institute, explains her report, 2021 Tech Trends and what it means