The Unified Brand - Branding Podcast
The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.
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Why a Great Brand Story Has The Power To Change The World - With Seth Erikson
This week on The Unified Brand Podcast, we’re joined by Seth Erickson, Chief Mischief Maker at Storify Agency and author of How to Hack Humans. Seth shares groundbreaking insights on the neuroscience of storytelling, the secrets to crafting memorable brand narratives, and why startups often fail to communicate effectiv
How to Embed Memorability into Your Brand's DNA: Proven Strategies for Long-Term Recognition
Discover how top brands like Nike, Apple, and Netflix embed memorability into their DNA to stand out in a competitive marketplace. In this episode, we break down four actionable steps to ensure your brand is recognized and remembered: Repetition for recognition. Emotional triggers that leave lasting impressions. Consis
Discover the transformative power of rebranding in this episode of The Unified Brand Podcast, brought to you by Elements Brand Management. Learn how rebranding can help your business stand out, attract new customers, and align with your company's growth. Packed with real-world examples from brands like Apple, Old Spice
Discover how to build a scalable, customer-focused brand with Toby Burns, Founder & CEO of The Silent Disco Company Group. In this episode of The Unified Brand Podcast, Toby shares the story behind his innovative entertainment brands, the power of simplicity in branding, and how he overcame challenges to create a thriv
Why Differentiation Is Crucial To Building a Stand Out Brand and Team With Barry Labov
Your brand doesn’t have to be the best to win fans… It just needs to be DIFFERENT. If you’ve ever been tempted to sing the same tune as iconic brands or your biggest competitor, you’re stopping your brand from connecting with the people who matter. Your audience. So, how can you build a loyal audience of superfans bot
In today's episode Learn the secrets to building cognitive ease, boosting brand memorability, and driving audience engagement. Packed with actionable insights, case studies, and strategies, this is your ultimate guide to unifying and elevating your brand. Discover how to brand smarter, not harder. Join us weekly as we
