Staying Solo
Growing a solo service business is tough. It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place. This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings. Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities. Maggie Patterson, a service business owner for over 19 years, understands that to stay solo, you need to know what matters to you, what works for you, and what you should completely ignore. In each episode, she examines one piece of conventional business advice to discover how it may hurt your business or be completely wrong for you as a solo business owner. Join Maggie for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe. (Because those cats won’t pay the bills.) (Formerly the BS-Free Service Business Show)
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As a solo service provider, you’ve heard it before—nail the basics, then keep growing. But business isn’t static, and neither is your strategy. As you evolve, so should your foundation. Meet the Strategy Stack—a framework to help you refine and strengthen your business, one layer at a time. In this episode, I’m breakin
Everyone's chasing six or seven figures like it's the ultimate goal—but is it really? The truth is that revenue without purpose can leave you overworked, overwhelmed, and wondering if you’ve built a business or a burden. Success isn’t just about making more money. It’s about making money that actually supports your li
You’re burnt out from the grind, drowning in noise, and questioning whether the version of success we were all sold was ever worth it. Sound familiar? Hustle culture promised us freedom, but all it delivered was stress, overwork, and businesses that feel more like a trap. We’ve been told that bigger is always better,
Adaptation is key if you want to run a sustainable service business as a team. What worked a year (or even a month) ago may be ineffective in the current market. What your clients want may have evolved, and your personal goals may have changed. The tricky part can be understanding when it’s time to change things up o
Traditional planning often fails solo business owners… Yet, everywhere you look, it’s the same old thing: big, bold goals, detailed action plans, and endless hype about setting yourself up for your “best year ever.” The problem? You don’t have endless resources to make all these big, lofty goals a reality. You’re a tea
It seems like people are talking about AI everywhere you turn these days. As a result, many of us are trying to figure out how AI fits into our business. And if it does have a place in what you do, what about those legit legal and ethical concerns? How can we use it in a way that doesn’t strip us of our creativity? I
