bcjr Podcast

Yeah, the hat’s wild. I know. But that’s exactly why I wore it. Because real branding isn’t about looking polished, it’s about having presence. That loud, unbothered, IDGAF energy that makes people stop scrolling and say, “Yo, who is this?” So this episode, I’m breaking down what I learned from watching Gillie Da Kid r

Are you looking to start a podcast? Before you do, you need to know this: the format you choose will either build your authority or bury your momentum. Most people jump straight into a guest-based podcast because it looks and feels impressive. But if you’re trying to build industry authority and use your podcast to gro

Most people think using a script makes them sound fake, but the truth is, the script isn't the problem. The real issue is usually a lack of structure and clarity. Using a script for your solo-podcast or short-form video content is the most powerful way to stay confident, consistent, and clear on camera. So in this epis

There’s a guy on Instagram telling people to “start a fake podcast” to look credible. Let me make this clear; There’s nothing credible about pretending. A fake podcast doesn’t build trust, it destroys it. It screams scam, not authority. It’s like renting a Ferrari to convince people you’re successful. Because when peop

Here’s the truth...your brand tells people how to treat you. If it looks average, you’ll attract average results. If it looks premium, people assume you are. It’s that simple. Perception drives business. You can be great at what you do, but if your brand doesn’t look great, people will assume you’re not. That’s the dif

Most entrepreneurs treat their podcast like a creative side project...another item on the never-ending checklist. But the smartest brands? They flip that. They build their entire content strategy around a solo video podcast. Companies like HubSpot do this at scale. They don’t chase downloads or trends. Instead, they us