bcjr Podcast

There’s a guy on Instagram telling people to “start a fake podcast” to look credible. Let me make this clear; There’s nothing credible about pretending. A fake podcast doesn’t build trust, it destroys it. It screams scam, not authority. It’s like renting a Ferrari to convince people you’re successful. Because when peop

Here’s the truth...your brand tells people how to treat you. If it looks average, you’ll attract average results. If it looks premium, people assume you are. It’s that simple. Perception drives business. You can be great at what you do, but if your brand doesn’t look great, people will assume you’re not. That’s the dif

Most entrepreneurs treat their podcast like a creative side project...another item on the never-ending checklist. But the smartest brands? They flip that. They build their entire content strategy around a solo video podcast. Companies like HubSpot do this at scale. They don’t chase downloads or trends. Instead, they us

Why isn’t your content converting? You’re showing up, posting, and even being somewhat consistent—but it still feels like nothing is working. No real engagement, no traction, and definitely not the kind of growth or conversions you expected. If that sounds familiar, you’re not alone. The problem usually isn’t effort; i

Want to know how to build a personal brand that attracts clients and grows your business? Start with a video podcast. When done right, a video podcast builds trust, positions you as the authority in your industry, and turns your personal brand into your most valuable business asset. Most people think posting random con

Most podcasts fail — not because the host is bad, but because nobody told them the truth about podcasting. They chase downloads, sponsors, and gear instead of focusing on what actually makes a podcast work. Podcasting isn’t a get-rich-quick move. It’s a long-term brand play. And here’s the truth: podcasting isn’t what