Indie Bites

Today I’m talking with Flo Schirmer about "sweaty startups", a term for old-fashioned, low-risk businesses that are often service based and unsexy. I’m talking window cleaning, car washing, self-storage, house moving and more. We’re going to discuss if you can do this as a side hustle, if you should do this over a regu

Marie Martens is the co-founder of Tally, a form builder she started with her partner Filip, now used by half a million people and are over $150k MRR. Marie was on the pod 3 years ago when they’d scaled to 16,000 users and $8k MRR in 1 year. In that episode we discussed the origin story, getting their first 100 users a

Tom Fishburne is the founder of Marketoonist, a bootstrapped marketing cartoon business he started in 2010. He started drawing and sharing cartoons in 2002, and it took him 8 years to make the leap, despite having a successful career in marketing. 15 years later, Tom is still going strong, with the business making mone

Jack Ellis is the co-founder of Fathom Analytics, a simple, privacy focused analytics tool launched in 2019. I last spoke to Jack on the podcast in 2021, where he talked about the inception and growth of Fathom, taking on a massive incumbent and why Jack loves working with a co-founder. In December 2024, Jack acquired

Sam Shore is the co-founder of Typeshare, a writing platform made to create and publish text across the internet. Typeshare has made over $1m in revenue since it was started in 2021, with over 80,000 user, currently $34k MRR I’m speaking to Sam to find out how he started Typeshare as the first of 12 startups he was pla

Justin Duke is the founder of Buttondown, a simple email tool he launched in 2017. Justin was last on the podcast 2 years ago when he’d hit $15k MRR and just left his role at Stripe to focus on Buttondown. I was struck by Justin’s well thought through approach to building. He makes calculated risks and shares a lot of