
Sold Out Offers
Sold Out Offers is the industry-leading podcast for service provider experts who want to create and sell innovative and in-demand offers that build reputation and revenue on repeat.
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"Is This Normal?" – What To Expect When Refining Your Offers, Pricing & Positioning
Let’s talk about what happens when you start refining your offers. Spoiler alert: it’s not just spreadsheets, post-it notes, and “aha” moments. In this episode, I’m pulling back the curtain on the emotional chaos that often shows up when you’re doing the deep, strategic work of shaping offers that actually reflect your
You’ve heard me talk about offer mistakes before, but this time, we’re going deeper. In this episode, I’m sharing five of the most common (and costly) mistakes I see service providers make when creating their offers. If you’ve ever DIY-ed your offers, taken advice from the wrong people, or underpriced because you wante
Power hours had their moment, but in 2025, they’re giving outdated energy. In this episode of Sold Out Offers, I’m making the case for retiring power hours from your offer suite and replacing them with something far more strategic (and profitable). If you’ve been offering one-off calls and wondering why they’re not sel
If you’ve ever felt overwhelmed by the idea of building out a whole suite of offers, this episode of Sold Out Offers will feel like a breath of fresh air. I’m breaking down exactly what an offer ecosystem is, why you need one, and the three types of offers that should sit at the heart of it. Spoiler: you don’t need ten
Let’s get one thing straight: hitting 100K in your business isn’t the glitter-filled, life-changing milestone the online space makes it out to be. In this episode of Sold Out Offers, I’m breaking down why six figures is actually the bare minimum for full-time business owners in 2025 – not a luxury, not a dream, but a b

The Sales Series: Tripling My Group Offer Sales Results with a 60 Day Launch Campaign – Part 2
Welcome back to the final part of my two-part Sales Series launch breakdown. In this episode, I’m diving into the mindset shifts, tactical decisions, and results behind my recent Dreamium launch, where I tripled my sales with a 60-day campaign. If you haven’t listened to part one yet, hit pause and listen to it first t