
Before The Bestseller
This show is for book lovers and creators who want to go behind the scenes with their favorite authors to hear about how they were able to not just write a book but create a movement.
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BTB144: Brendan Kane on Giving Away 100,000 Books, Smarter Funnels, and Launching on His Terms
It’s our pleasure to welcome back Brendan Kane, bestselling author of 1 Million Followers, Hook Point, and now The Guide to Going Viral. Brendan has worked with some of the biggest names in entertainment and business, including Taylor Swift, Rihanna, Katie Couric, MTV, Paramount, and IKEA. But his strategies aren’t jus
What does it really take to go viral? In this episode, we’re joined by Brendan Kane, bestselling author of One Million Followers, The Hook Point, and now The Guide to Going Viral. Brendan is the behind-the-scenes strategist for some of the world’s biggest brands and celebrities, including Taylor Swift, Rihanna, IKEA, V
Today marks the final episode of Before the Bestseller, our 18-part series where we’ve broken down the entire audiobook into focused, actionable chapters for nonfiction authors. If you"ve made it this far, you"re not just dreaming about sharing your book with the world—you’re committed to doing it right. This final cha
We’re down to the final stretch. In episode 17 of our 18-part series, Before the Bestseller, we’re diving into two topics that get a lot of attention in the publishing world: traditional PR and what it really means to make a bestseller list. As we near the end of this audiobook journey, this chapter pulls back the curt
We’re back with episode 16 of our 18-part series, where we"re putting the entire book Before the Bestseller up on our podcast for you to listen to. We’re just a couple of episodes away from the final chapter, and we hope you’ve been making great progress since you first started listening. In this episode, we’re talking
Today we’re on Episode 15 of our 18-part series Before the Bestseller, and we’re digging into a topic that can quietly make or break your book’s reach: gatekeepers. These are the people your readers already trust—think podcasters, bloggers, authors, and professionals—and earning their support can take your book much fu