Jasravee Kaur Chandra – Melina Palmer
Jasravee Kaur Chandra is a consultant and an interview host. Melina Palmer is an author, a consultant, and an interview host. We found 1 podcast interview connecting Jasravee Kaur Chandra and Melina Palmer.
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Episodes with Jasravee Kaur Chandra & Melina Palmer
Jasravee Kaur Chandra
&
Melina Palmer
•
24 Mar 2022
• EN
Ep 68 : Melina Palmer on Unlocking Consumer Decisions with Behavioral Economics, the Brainy Business Way
How does the brain work ? The analogy of Elephant & Rider What are nudges, and why the default option works ? How does partitioning work & how does putting in blocks create a new decision ? Why marketers should evaluate the hot, cold empathy gap in the way that consumers make decisions? Why marketers should be thoug