Three Things I Learned In SaaS, Sports, Tech & Live Events Podcast

Updated: 02 May 2025 • 155 episodes
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The Three Things I've Learned in sports, tech and live events is the podcast for entrepreneurs in software as a service, technology, sports business and sponsorships professionals. My name is Tony Knopp and I've been working in Saas, tech, sports and live events for just over 20 years now where I've been surrounded by super impressive people who have taught us quite a bit and invested in us as we make mistakes and iterate in tech, sports and live events. Each week, we share what we learned either this week or from our twenty years at the Dodgers, LA Kings, AEG, StubHub's very early days and here at TicketManager where we've exited multiple businesses. We hope you enjoy our insights and those of our guests!

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You can say whatever you want when it’s the truth. This week, a staffer was deposed in a case. It was his first experience with a process we’ve, unfortunately, gotten to know too well over the past few years when dealing with some bad actors. After talking to the lawyers, he called for advice. It’s simple: tell the tru

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We're 17 years into TicketManager. As of this writing, we have approximately 175 people, including full-time employees and contractors. But we weren't always here. And business, when it's your business, is personal. Hiring and friends has been a learning experience. Here's what I've learned, and the scars from it.

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There’s always turmoil - tariff volatility is just today's I’ve been doing this at TicketManager for going on 18 years. I can’t remember a period longer than 30 days when there wasn’t some crazy turmoil in the world. It’s a selling point for the news and something people say to each other all the time to justify whatev

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The Abyss: The day I was introduced to the real-world of work. Desperation, tears, callousness, and a harsh reality that I am not special.

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This week we talk about the upcoming Cruel Summer for ticket re-sellers, how confidence men try to make themselves the victim - as shown this week by Ticket Junky - and Bob Myer's mantra as the GM of the dynasty Golden State Warriors.

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This week we explore confidence. I am "arrogant, condescending, think I’m better than everyone and an asshole." I am also "authentic, can be trusted when it matters, loyal, and a leader who is put in the game, meeting, or situation, when it matters." The characteristics I have in my life have led me to be called all of

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