The Revenue Formula
This podcast is about scaling tech startups. Hosted by Toni Hohlbein & Mikkel Plaehn, together they look at the full funnel. With a combined 20 years of experience in B2B SaaS and 3 exits, they discuss growing pains, challenges and opportunities they’ve faced. Whether you're working in RevOps, sales, operations, finance or marketing - if you care about revenue, you'll care about this podcast. If there’s one thing they hate, it’s talk. We know, it’s a bit of an oxymoron. But execution and focus is the key - that’s why each episode is designed to give 1-2 very concrete takeaways.
Show episodes
There are 1000s of privately held unicorns. But for many of them, they will truly struggle to make a meaningful exit. We discuss why together with Roee. (00:00) - Introduction (02:25) - Understanding Zombie Unicorns (04:30) - The Rise and Fall of Valuations (06:33) - VC Expectations and Company Growth (12:01) - The Fra
Are you about to report to the CEO? Are you already? In todays episode, we share our experience reporting to the CEO. (00:00) - Introduction (03:51) - Our first CEO (07:10) - Benefits and Challenges of Reporting to the CEO (13:03) - Effective Communication and Management Strategies (20:16) - Deliver 100% of your commit
Free trials don't work for AI products - so... what do you do? That's what we asked Chris, CEO and founder of Slite. (00:00) - Introduction (03:36) - Challenges in Selling AI (04:53) - Introduction to Slite and Super (06:31) - AI Implementation and Use Cases (08:50) - Customer Onboarding and Trials (10:15) - Why can't
Wrappers are dead. LLMs are dead. SaaS is dead. The application layer is dead. It's moving pretty fast still in AI, and we thought it was time to take stock of what we know right now. (00:00) - Introduction (01:03) - OpenAI's Superbowl Ad Breakdown (02:29) - The Role of AI in Modern Life (03:16) - Teasing Future Conten
If 4 developers at a unicorn got a $1m check, could they copy your feature? Well, yes. We discussed why this question is stupid, and how to build true competitive advantages. (00:00) - Introduction (02:11) - Remote Work and Team Dynamics (02:47) - Exploring New Features and Innovations (04:59) - Customer Experience and
If sellers aren't selling anymore.. What are they doing? and why are we paying them so much? Find out in this episode. (00:00) - Introduction (02:50) - Sales Insights and Changing Dynamics (05:01) - The knowledge gap has reversed (07:57) - Proof of Concept: Ensuring Solutions Work (10:12) - The Role of Sellers in the N
