The Business Communicators

Understanding your audience, crafting a compelling narrative, and building relationship are the core tools everyone needs to be successful in public relations. However, since artificial intelligence (AI) has entered the chat, how do we evolve the field and adapt our careers? On the latest episode of The Business Commun

Eleanor Hawkins, a communication strategist and writer at Axios, joins The Business Communicators to discuss the changing landscape of media and communication, including the impact of AI and digital strategies on the industry. The episode focuses on the challenges and opportunities faced by communicators in reaching th

Before we fully embrace the new year, The Business Communicators takes a look back at their “bold” comms predictions for 2023 while breaking down their hits and near misses. From AI and ChatGPT to fact-checking and propaganda, do Thomas and Austin have a future in forecasting models? Music Credit: Smoke (with Lostboycr

Rutgers grad student Anna Tamke penned an op-ed in PR Week sharing her thoughts on why college has not prepared her for a career in public relations – a plea for higher education to teach real world skills in the classroom.   "It’s a rude awakening when you graduate with a PR degree and realize you’re unemployed in a p

Meek John Havard, the creator of the kids-focused YouTube channel, Cowboy Jack. Launched during the pandemic, Havard created The Cowboy Jack Show as an educational and fun channel for kids that takes them on adventures to explore this amazing world.   Havard describes the channel as a “therapeutic hobby” that has now b

What impact will college athletic realignment have on the future of academic institutions? Are schools of higher learning left chasing the highest dollar from TV networks like Fox Sports, ESPN, and streaming services like Apple TV? On the latest episode of The Business Communicators, data analyst Sam Bradshaw discusses