Sounds Profitable
The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.
Show episodes
Here's what you need to know for this week in the business of podcasting: implications of Spotify for Creators, a report on video's rise in podcasting, and how brands are getting creative with podcast ads. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Here's what you need to know for today in the business of podcasting: Spotify for creators, AI sludge, and the rise of video podcasting. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Here's what you need to know for this week in the business of podcasting: layoffs in sports podcasting, redefining creativity in podcast ads, and Apple's top podcasts in 2024. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Here's what you need to know for this week in the business of podcasting: Amazon music has added Audible, a YouTube liaison opens up about the algorithm, and top podcast advertisers. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Here's what you need to know for this week in the business of podcasting: Spotify pushes for more video, Facebook switches to views, and new FDA advertising standards. Find links to every article mentioned and the full write-up here on Sounds Profitable.
Here's what you need to know for this week in the business of podcasting: the new home of podcasting on Spotify, getting outside for podcasting, and an increase in mergers and acquisitions in Q3. Find links to every article mentioned and the full write-up here on Sounds Profitable.
