The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)

This conversation is a reminder that marketing does not have to feel chaotic to be effective.  I joined Sam Brake Guia on his podcast Mics to Millions to unpack how I moved away from the "be everywhere" era and into a more intentional way of showing up. We talked about signature content, supporting content, and how to

This episode is one of my favorites from last year, and I'm bringing it back because it still feels incredibly relevant today.  I break down the idea of seasonal marketing, the gardening analogy I share with my Lab members, and why intentional rest is just as strategic as the hustle that comes before it. I talk about p

If social media has ever felt like a part-time job you didn't even apply for, you're gonna love this one.  I joined Colie James on her Business-First Creatives Podcast for a real conversation about the shift so many of us are making away from social media burnout and toward marketing that actually feels sustainable.  W

Rage bait was just named Oxford's 2025 Word of the Year, so I'm bringing back one of my most talked about episodes.  After being interviewed by the BBC last year about this topic, I was invited back again this week, along with 14 syndicated interviews across Canada on CBC, all because interest in rage bait has exploded

If you're tired of chasing trends, this episode is your reset.  I'm sharing my 2026 marketing predictions and the five year pattern I uncovered while looking back on how marketing has shifted since 2021. I talk about AI fatigue, micro communities, content systems, earned trust, and why seasonality is going to matter mo

Marketing feels weird right now. In this episode, I unpack why everything suddenly feels off aka the drop in engagement, the rise of AI-generated content, the overload of information, and what I'm calling the "attention rebellion".  I share what's really happening behind the scenes with user behavior, why originality m