Run a Profitable Gym

Updated: 04 Sep 2025 • 1081 episodes
www.twobrainbusiness.com

Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.

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After consuming free Two-Brain content for three years, gym owner Tyler Ouwendyk signed up for mentorship. Less than a year later, he earned a spot on the Top 10 leaderboard for net owner benefit (take-home pay), which ranges from US$17,000 to $45,000 per month.  Tyler runs three facilities in a town of 30,000 people:

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Many gym owners burn out because they reinvent everything daily. In this episode, Chris Cooper shows you how to systemize your gym without killing your creativity. He introduces the concept of “freedom within a framework”—the solution to decision fatigue, staff chaos and businesses that get stuck in the Founder Phase f

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Think you need a huge gym and hundreds of members to make serious money? These gym owners proved that wrong by generating $600 average revenue per member (ARM) in just 1,400 square feet. In this episode of "Run a Profitable Gym," Mike Warkentin sits down with Jake Parton and Jenser Gomes from Evolver Fitness in Connect

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In this episode of "Run a Profitable Gym," Chris Cooper reveals the monthly leaderboard for net owner benefit—what gym owners actually pocket from their businesses. The top-earning fitness entrepreneur takes home over $45,000 a month! So what are our elite gym owners doing that others aren"t? The Top 10 includes gyms f

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Think you need 300+ members to run a profitable gym? The data says otherwise. In fact, the average gym can generate an extra $45,000 per year just by keeping the clients it already has for two extra months. In this episode of "Run a Profitable Gym," Chris Cooper cuts through the noise with hard numbers from the “State

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“Get 500 members.” “Online coaching is dead.” “Don"t raise your rates.” How much of the gym business advice flooding your social feeds is actually true? In this episode, Chris Cooper cuts through the BS with a crucial request for gym owners: Be part of Two-Brain"s annual “State of the Industry” report. Every year, thou

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