Mixed Signals from Semafor Media
Every Friday media reporter Max Tani and Semafor Editor-in-Chief Ben Smith pull back the curtain on the most important stories about media, revealing why you see and hear what you see and hear. Mixed Signals from Semafor Media is supported by Think with Google.
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Zeitgeist Genius Tina Brown on Meghan Markle, Vanity Fair and Whether We Still Need Editors
Tina Brown has shaped the culture and captured the zeitgeist since she reinvented Vanity Fair and The New Yorker in the 1980s and 1990s. But now, she’s moved onto the digital media space with her Substack, Fresh Hell. This week, Ben and Max talk to the magazine icon about what she makes of the state of print media toda
In a YouTube landscape filled with podcasts and talking heads, Jubilee Media’s wild debate videos stand apart: A doctor debates 20 anti-vaxxers, Ben Shapiro debates 25 liberals, Pete Buttigieg debates 25 conservatives. But are these viral videos bringing a divided America back together or are they just profiting off of
Piers Morgan On Going Independent, Meghan Markle, and Why He Likes Pouring Gasoline On the Fire
Since the 80s, Piers Morgan has ridden massive changes in the media industry, jumping from print to cable to, more recently, YouTube. This week on Mixed Signals, the TV star joins Ben and (subbing in for Max) Semafor’s head of comms, Meera Pattni, to discuss how he’s building his Uncensored brand, what he likes about b
Nick Denton, the founder of Gawker, more or less disappeared from the Internet in 2017, after a public legal battle with Hulk Hogan (backed by Peter Thiel) resulted in the site being shut down… That is until earlier this month, when Denton suddenly reappeared on X, tweeting over 200 times over the course of days. In hi
YouTube is undeniably the dominant media platform of the moment, and it’s increasingly the go-to place for what used to be an audio-only medium: podcasts. Last month, the company announced that podcasts on YouTube rack up 1 billion viewers a month. This week, Ben and Max bring on CEO Neal Mohan to talk about how YouTub
Does Mass Culture Still Matter? And How Snoop Dogg Mastered Commerce, with Frank Cooper
In this moment of media fragmentation and the rise of niche communities, are there still ways to reach mass audiences? This week, Ben and Max bring on legendary marketing executive, Frank Cooper, who’s always been at the center of big cultural shifts from his time at Def Jam in the 90s, AOL in the 2000s, and BuzzFeed i
