Marketing #Unfiltered
In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
Show episodes
Ep 160 | How to create a visual strategy with the founder of WorkPlayBranding, Lyrik Fryer.
Most of the A-list coaches on the internet use WorkPlayBranding for their visuals for a REASON. Their eye for storytelling in their branding is top-notch. That"s why I was STOKED to have Lyrik on the show. She walked us through: The big mistakes business owners make when it comes to their visual strategy If a visual st
We"ve got the one and only Heather Sager on the show! Heather is a Speaking Coach and Business Mentor, helping you turn your voice into your best marketing asset for growing your business. She is a former consulting executive turned global speaker and trainer, host of the Hint of Hustle podcast and creator of the Speak
It"s not enough to be a go-to expert, you need to be a trusted ICON! In this conversation we cover: ➡️ A step by step trust equation that will be AWESOME for your content ➡️ The 6 must-do habits of building trust ➡️ The *better* *way to follow up with the media (Hint: You"re definitely not doing it) ➡️ Why sharing stor
Ep 157 | Simple Email Marketing Strategies in 20 Minutes a Week with Liz Wilcox
Get ready for some email marketing TEA! Liz isn’t just an email marketing strategist, she’s a survivor. And I mean that literally, she just finished in the final five of Survivor — you know, that little show that’s on season 46 where people are literally stranded on an island without regular meals and shelter? Yeah …
You should probably know this stat: Today we have Gracie-award winning TODAY show producer and video agency founder, Patrice Poltzer, on the show! We"re talking all things strategic storytelling. Because, did you know businesses that regularly tell stories are: ✔️60% more likely to be seen as innovative and make 💰20%
Ep 155 | Why I -- a social media strategist -- am taking a step back from social media.
In today"s episode I break down why I"ve decided to take a step back from social media. Plus, I share the exact process I took myself through to understand the role social takes in my marketing and what changes I need to make to help it work for me. If anything in here resonates, you should probably book a free Client