
Marketing #Unfiltered
In “Marketing #Unfiltered," you don’t just learn awesome stuff to help you figure out marketing, you get the BTS scoop of building a business — the hilarious, the traumatic, and the “omg thank god I’m not the only one.” Hi! ✋🏻 I’m Sophia Parra and I’m a social media strategist for coaches. For years I ran an agency where I helped multiple six figure and seven figure coaches create content and strategies that build their following and drive traffic to their offers. My guests and I swap biz horror stories AND share notes around the strategies that took things to the next level. I also show up solo twice a week to answer YOUR marketing questions. So if you’re craving a podcast that feels like the perfect mix of biz talk with a coach and a catch up with your friends; grab a margarita and pull up a chair. I’ve got painfully relatable stories to make you laugh (or cry 🤣), and strategies and perspectives that will help you show up consistently and effectively.
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This episode is all about using that one weekend when everyone is in a buying mood to create momentum, build visibility, and move your business forward — without cheapening your services or burning yourself out. Sophia shares five creative, strategic plays you can use to leverage Black Friday whether you"re launching s
If you"re carrying around everything in your business like it"s all on you—feeling guilty about delegating, worried no one will do it right, or just stuck doing it all yourself—this episode is for you. That"s why I brought Natta Salvatore to Marketing #Unfiltered to talk about delegation in a way that actually works (n

Ep 190 | The Truth About AI: Authenticity, Privacy, and Why Women Must Lead the Charge with Kinsey Soderberg
This conversation is all about getting you to actually start using AI more by busting common myths and addressing the objections that might be holding you back. Kinsey brings incredible passion to helping entrepreneurs (especially women) embrace this new golden age of AI as the ultimate team member for your business. W
In this juicy episode, Stephanie Paradiso doesn"t hold back on sharing exactly how to create a cash injection in your coaching business. Unlike most conversations about quick revenue, Stephanie brings both honesty about the realities (like audience size factors) and generous, actionable strategies you can implement. Wh
I"m backkkk!! After a two-month maternity pause, I"m sharing the unexpected lessons that changed how I approach business, boundaries, and success metrics. (Plus, you"ll hear a few behind the scenes stories of what was really going down behind the scenes.) We cover: ➡️ The power of setting just TWO success metrics ins
Your subconscious beliefs about money might be the biggest roadblock between you and the business success you"re working so hard to achieve. That"s why I was thrilled to welcome Kelly Ruta to Marketing #Unfiltered for a conversation that felt like both a warm hug and a necessary wake-up call about our relationship with