Ignite Your Estate Agency
Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and tactics that are designed to help YOU accelerate the growth of your business. About Sam and Phil: Sam and Phil are mother-in-law and son-in-lawn and co-directors of AshdownJones (the Lake District estate agency), AJ Mastermind (the home of world-class independent estate agency growth) and several other companies. Collectively they have a couple of decades of industry experience between them. We hope you enjoy the Ignite podcast. Let us know what you think by leaving a review. If you want to find out more about AJ Mastermind and what we can do for your agency go to: https://www.ajmastermind.co.uk
Show episodes
Sam and Emma reflect on the recent Summer Mastermind and unpack the key topics like effective lead generation, using AI tools for productivity, and practical accounting. Emma shares her recruitment and team-building practices, Sam discusses a framework for leveraging ChatGPT and explains why the right resources, suppor
While Phil was out of the office, the Ignite Podcast was taken over by two of his kids, Rosie and Noah Jones! What do they want to be when they grow up? What do they think Phil actually does? And why wasn’t Noah allowed any pudding last night? You do not want to miss this episode (unless you’re Phil of course)... And
Sam and Phil examine some of the most common myths holding back estate agencies. Is misinformation costing you time and money? Why do expensive websites and software packages rarely translate into more business? How can a simple shopfront outperform a glitzy online presence? Sam and Phil talk through their approach to
Sam and Phil continue to look back over 100 months of AshdownJones, reflecting on the evolution of the agency and what has or hasn’t changed since their journey began. You’ll hear about their early misconceptions, strategies that worked, marketing lessons they learned and why focusing on high-value homes was their key
Sam and Phil reflect on 100 months of AshdownJones, sharing the decisions that shaped their estate agency as they scaled from an idea with “a couple of laptops and a lot of confidence” to a thriving team. In eight years, they’ve moved from doing the work to leading and managing operations, making tough calls about mark
Sam sits down with Tom, Hannah, and Edward from the Ashdown Jones team to discuss current conditions in the property market and what trends they’re seeing. What has changed for estate agencies lately? Reduced viewing numbers? Lower response rates from marketing campaigns? Challenges in getting homes sold? Tom shares in