The Shopify Growth Show

Updated: 20 May 2025 • 207 episodes
jimwhuffman.com

What would you do if you were starting today? To help, here are half-baked startup ideas, growth marketing tactics, and stories from founders and creators - including my own journey as a bootstrapped business owner. All of the content is centered around helping founders, creators, and investors starting today.

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We didn’t mean to sell out — but we did. Every. Last. Unit. In this episode, I break down the exact strategy that took our Shopify brand from launch to “sold out” in 30 days — and how you can steal it for your own store. This isn’t a flex. It’s a cautionary (and highly tactical) tale. After selling out of all inventory

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Liz Long, co-founder of Nearshore.ai, shares her extensive knowledge on transforming innovative ideas into actual products. Liz discusses the critical steps in product design, manufacturing, and supply chain management, offering invaluable tips for startups and established businesses alike. With a background in launchi

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What if your hardest season became your biggest breakthrough? Ming Zhao built a $24M skincare brand in just 2 years—while pregnant and going through Y Combinator. This isn’t just a startup story. It’s a story of pressure, clarity, and purpose colliding at once. In this raw and revealing episode, Ming Zhao, CEO and co-f

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You've been asking for it, so we're delivering! The If I Was Starting Today podcast is refocusing our content on the things you've told us you want the most: tips, tricks, and stories to help you grow and succeed you businesses on Shopify. This new direction will see us talking with experts and successful Shopify busin

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In this episode, we explore the essential steps to take an idea and grow it to a seven or eight-figure brand, particularly focusing on Shopify and direct-to-consumer markets. Key points include optimizing product offerings, building a strong business model, creating a unique category, investing in conversion rate optim

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Jim is joined by Craig Swanson as they delve into the world of custom GPTs and their applications. They discuss how to utilize AI for tasks like copywriting and strategy development, and learn about the advancements in AI tools such as ChatGPT and Claude. They also showcase practical implementations, from setting up kn

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