Humanise The Numbers - for ambitious accountants in practice

Updated: 14 Nov 2025 • 150 episodes
www.humanisethenumbers.online

Welcome to the 'Humanise The Numbers' podcast series. Here you'll find a whole series of interviews with the leaders of accounting firms who are building (or have already built) a firm of the future now! You'll hear key insights, key skills and key habits that underpin the success of these firms. Insights, skills and habits that can underpin your firm's future success too. It seems that when an accountancy firm connects their team and their clients to the numbers that really matter to them they transform the results for everyone. This is accelerated when the humanity of the way they work shines through too. That's why we're talking about ambitious accountants humanising the numbers.Here's what a director of a multi-partner multi-national firm said recently ."What I like about your podcasts is that they are real. They are not scripted and I appreciate the fact that your interviewees admit they don’t have all the answers but are willing to let you put that fact out on a podcast. It is what is going on at the front lines of great small accounting practices. I have now listened to about half of them, I intend listening to them all as each one just has a nugget that I am writing down to see if I can use in our practice at some stage."

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When your background is in the corporate world and in the world of startups, how do you harness that experience when it comes to trying to sell a product to accountants that you know that they want, while sometimes dealing with resistance from the accountants themselves?  If all of that sounds a curious mix, please joi

48 min
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How many firms do you know that have a Chief Impact Officer? Yep, me neither. So, you may want to join this podcast with myself and Graeme Tennick, of Tennick Accountants, as Graeme talks about his role and about how and why it came into being.  There are a number of standout moments in this podcast, not least when Gra

58 min
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What"s it like to start an accounting firm with £200, to grow it quickly over a period of five years, and then to decide to exit? And from the start of that exit conversation to completion, for it to take only 25 days?  We"ll cover all of that and a lot more in this podcast with Laura Taylor from Bright Flamingo. Laura

47 min
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A pressing question that every firm, every leader, every manager, should ask themselves is:  how do you build long-standing trust with your clients and with your team?  In this podcast with Elinor Perry of Pentlands, you"ll hear Elinor unpack 20 years of experience of running her firm – from when she bought in to the b

62 min
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How must it feel to found and to grow, over a period of almost 40 years, a busy, vibrant firm, from humble beginnings to over a hundred people? In this podcast with Alan Farrelly of UHY Farrelly Dawe White, based in Ireland, you"ll find out how it felt to contend with all of the advances in technology and the other cha

58 min
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There is a thing that’s been talked about in the profession for decades, something which has never really got traction in every firm in a leveraged way. It works in some firms in a small way and in a very few firms in a big way. It’s that thing called "Advisory".  How you move your firm from compliance services to advi

72 min
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