Gain Traction

Gary Skidmore is a longtime tire industry leader whose career began in his father’s independent shop and eventually grew into franchise ownership and executive roles within Big O Tires. With experience spanning the sales counter, the service bays, and corporate leadership, Gary brings a rare, full-circle view of what m

Gianluca Grioni is the Vice President of Sales for Momo Tires USA and brings decades of global experience to the automotive industry. Originally from Italy, he began his career in 1997 as a test driver and went on to spend 22 years with Pirelli before joining Momo. Today, he oversees Momo’s growth across the U.S., Cana

SEMA 2025 remains the industry’s premier gathering place, not just for exploring new products, but for engaging in conversations that truly shape the future of the aftermarket. This episode of the Gain Traction Podcast captures that energy firsthand, bringing together voices from across the tire, equipment, and service

Independent shop owners, brand leaders, manufacturers, lobbyists, and innovators all walk the same halls at SEMA but hearing their stories side by side paints an entirely different picture of where the aftermarket is headed. In this episode, we continue our conversations live from the SEMA 2025 show floor, connecting w

The SEMA Show is where the entire tire and automotive aftermarket gathers under one roof and in this episode, we bring you straight to the center of that energy. Recorded live from the show floor, this conversation captures what happens when industry leaders, decision-makers, and long-time collaborators finally get to

Rob Williams is the President of Hankook Tire North America, one of the most respected names in the global tire industry. From his early days in Virginia to leading a multinational brand, Rob’s story is one of grit, curiosity, and relentless drive. With decades of experience spanning retail, commercial, and manufacturi