Designer Discussions : Remodeling Business Marketing
Welcome to Designer Discussions, where kitchen and bath business owners get the latest training, education, and industry news to elevate their brands and attract high-quality clients. We go beyond surface-level strategies, offering proven tactics to help you stand out and succeed. Our expert hosts—Jason Lockhart, Maria from DesignAppy.com, and Mirjam Lippuner—bring insider tips, interviews, and best practices to ensure your business thrives. Whether you’re looking for expert guidance on marketing, securing premium clients, or staying ahead of industry trends, we provide the knowledge you need to confidently implement changes that boost your success. Are you looking to take it a step further? Our monthly training and mentoring services offer hands-on, practical solutions—whether you prefer a do-it-yourself approach or a done-for-you service. Say goodbye to uncertainty and hello to a strategic plan that guarantees growth. Tune in, take control, and make the impactful changes you aim for.
Show episodes
Are you ready to revolutionize your design business"s digital marketing strategy? The landscape is changing rapidly, and staying ahead means embracing sophisticated tactics that your competition hasn"t mastered yet. Jason dives deep into three game-changing marketing approaches that are reshaping how successful designe
Struggling to generate consistent leads for your design business? The answer might be sitting right in your existing marketing toolkit. Email marketing has the potential to become your second most powerful lead generation tool after client referrals—even outperforming expensive SEO and PPC campaigns. Yet many designer
Unlocking the power of regional publicity could be your design business"s greatest untapped marketing resource. Many designers dream of national magazine features while overlooking the goldmine in their own backyard – local publications that reach the very clients who might actually hire you. This episode shatters the
When economic uncertainty looms, most businesses make the critical mistake of slashing their marketing budgets first. But what if that"s exactly the wrong move? In this illuminating episode, Jason shares battle-tested strategies to keep your design business visible and thriving during economic downturns—without breakin
Facing a business slowdown? Your first move shouldn"t be panic—it should be strategic competitor analysis. Jason shares a powerful yet underutilized approach that helped one Dallas designer develop an entirely new revenue stream matching or exceeding her design business income. The conversation begins with a sobering r
Ready to break free from the social media hamster wheel? This eye-opening episode tackles the uncomfortable truth about social media marketing for design professionals. Maria delivers a refreshing perspective that will transform how you approach your digital presence. For years, designers have been chasing viral moment