The Startup CPG Podcast

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Josh Wand and Sean Kelly, General Partners at the Family Fund, to explore what founders actually need to understand when navigating fundraising. The Family Fund is a deeply community-driven investment firm built by former founders who believ

In this episode of the Startup CPG Podcast, Caitlin Bricker welcomes Houston Buehrle, founder of Little Zing, a premium mustard brand rooted in a century-old Danish family recipe. Houston shares how he transformed his great-grandmother’s handcrafted condiment into a fast-emerging brand in the CPG space, known for its c

In this episode of the Startup CPG Podcast, host Daniel Scharff sits down with Michael Brandt, founder and CEO of Ketone IQ, to explore one of the most ambitious category creation stories in modern CPG. Ketone IQ has raised significant capital, secured military research partnerships with the Department of Defense, land

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Matt Craighead, R&D Manager at Trubar, to explore the real product development process—from initial concept and benchtop formulation to scaled production and everything in between. Matt brings a rare blend of technical depth, operator empath

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Stephanie McGregor, founder of Ringa—a moringa and apple cider vinegar infused beverage with no added sugar, no sugar substitutes, and no natural flavors. After 20 years as an operator in food and beverage working on brands like Red Bull, G

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with two founders who've leveraged Startup CPG's Grocery Run events to accelerate their retail growth: Amna Mettmann of Brause and Jocelyn Ramirez of Todo Verde. The conversation provides an inside look at how these curated retailer events creat