Marketing Girly by Sky Society
Join Marketing Girlies building their dream career! Founder of Sky Society and your host, Natalie Peters, interviews successful women in marketing sharing their best career advice. Natalie dives deep into marketing career stories with women who are exactly where you want to be. Learn what actually matters when it comes to starting and accelerating your marketing career so you can make your dream job your real job.
Show episodes
#160 [REPLAY] Event Planning at Erewhon and Beyond with Samantha Mason, Brand Marketing Manager @ Erewhon
✨ [REPLAY] Event Planning at Erewhon and Beyond with Samantha Mason, Brand Marketing Manager @ Erewhon ☁️ Career growth and development in experiential marketing ☁️ Freelance vs. agency vs. in-house marketing ☁️ Brand partnerships at Erewhon ☁️ How to cultivate a community through experiential marketing ☁️ Launch
#159 The Fragrance Career You Didn't Know Existed with Jessica Cattaneo, Head of Product Development at Boy Smells
✨ Jessica Cattaneo, Head of Product Development at Boy Smells ☁️ How Jessica spent 13 years growing her career at L Brands ☁️ What it takes to develop a bestselling fragrance ☁️ Behind the scenes of the Boy Smells rebrand and relaunch ☁️ How becoming a mom reshaped her perspective on career and purpose ☁️ Why trusti
#158 Fashion PR Isn’t Just for Marketing Majors With Cassie Capuozzo, Head of PR and Partnerships at Nadine Merabi
✨ Cassie Capuozzo, Head of PR and Partnerships at Nadine Merabi ☁️ How Cassie built her marketing career without a university degree ☁️ What it’s really like leading PR and influencer strategy in fashion ☁️ Why authentic content is winning over curated aesthetics ☁️ How to get noticed by fashion brands as a micro i
#157 The Woo-Woo Career Manifestation That Actually Worked with Camille Zingoni, Influencer Marketing Lead at TBWA\Chiat\Day for Nissan United
✨ Camille Zingoni, Influencer Marketing Lead at TBWA\Chiat\Day for Nissan United ☁️ How Camille transitioned from PR to social to influencer marketing ☁️ What influencer marketing looks like when you’re selling cars ☁️ Why Nissan sends creators to factories instead of beach resorts ☁️ The magic of brand alignment an
#156 The Creative Career Advice No One Tells You With Clémence Gruel, Head of Creative at We're Not Really Strangers
✨ Clémence Gruel, Head of Creative at We"re Not Really Strangers ☁️ How Clémence landed her dream client through a personal project ☁️ The freelance strategy that helped her go full-time with confidence ☁️ Why creative direction isn’t just for art directors ☁️ What makes a powerful portfolio (and what to leave out)
✨ Tara Fraser, Creative Operations Director at Touchland (previously @ Spotify, Rent the Runway and Square) ☁️ How Tara landed her dream contract at Spotify and made the leap from full-time offers ☁️ What it’s really like to produce global campaigns and work with talent like Jaden Smith ☁️ How to break into creative