Marketing Girly by Sky Society
Join Marketing Girlies building their dream career! Founder of Sky Society and your host, Natalie Peters, interviews successful women in marketing sharing their best career advice. Natalie dives deep into marketing career stories with women who are exactly where you want to be. Learn what actually matters when it comes to starting and accelerating your marketing career so you can make your dream job your real job.
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#152 Creative Copy, Content and Communications with Sarah Boutin, Senior Director Global Copy & Story at Benefit Cosmetics [Replay]
✨ Sarah Boutin, Senior Director Global Copy & Story at Benefit Cosmetics ☁️ Pros and cons of the beauty vs tech industry ☁️ Lessons learned as a beauty copywriter at Benefit Cosmetics and Bare Minerals ☁️ The importance of taking risks in your career ☁️ How to develop a learning mindset Join the Sky Society Women in Ma
#151 Building a Marketing Career in Social Media and Community with Chaia Raibon, Director of Social Media and Community at Hatch
✨ Chaia Raibon, Director of Social Media and Community @Hatch ☁️ How Chaia transitioned from journalism to social media marketing ☁️ The power of authentic community building and why it matters for brands ☁️ Why taking risks and moving cities helped shape her career growth ☁️ How mental health and self-care play a
#150 Creating VIP Experiences In Sports Marketing with Ausley Karner, Senior Manager, Influencer Content at NASCAR
✨ Ausley Karner, Senior Manager, Influencer Content at NASCAR ☁️ How Ausley transitioned from agency life to NASCAR ☁️ The power of soft skills and why they matter in marketing ☁️ How NASCAR uses influencer marketing without a physical product ☁️ Knowing when to leave a job and making career moves with confidence
#149 Creating Your Dream Job in Sports Marketing with Beatriz Lopez, Digital & Multicultural Marketing Director at Boston Red Sox
✨ Beatriz Lopez, Digital & Multicultural Marketing Director at Boston Red Sox ☁️ How to land a job in sports marketing—even without prior sports experience ☁️ The power of blending your personal passions with your career ☁️ Why posting on LinkedIn can actually get you hired ☁️ How to turn gaps in an organization in
#148 Building a Marketing Career That Fits You with Alexandra Lawrence, Director of Marketing at South Block
✨ Alexandra Lawrence, Director of Marketing at South Block ☁️ How experimenting with different industries in your 20s helps shape your career ☁️ Essential skills for breaking into the food marketing industry ☁️ How to identify your career superpowers and align them with your goals ☁️ The power of networking and how to
#147 Influencer Marketing Insider Secrets with Cindy Nalbandyan, Sr. Influencer and VIP Marketing Manager at Halara
✨ Cindy Nalbandyan, Sr. Influencer and VIP Marketing Manager ☁️ How to land a job in influencer marketing, even if you have no prior experience ☁️ Evolution of the influencer marketing industry, from pricing changes to new platform trends ☁️ What brands look for in influencers beyond just follower count. ☁️ How mi