The MindShift Podcast with Darrell Evans
Are you an entrepreneur, founder, or marketer wondering why your marketing isn’t converting as well as it used to? Are AI tools making things easier or more confusing? The MindShift Podcast, hosted by Darrell Evans, a 34-year entrepreneur, business growth strategist, digital marketing expert, early AI adopter, and Founder/CEO of MindShift Digital, delivers straight-talk insights, proven frameworks, and real-world strategies to help you grow smarter in today’s AI-disrupted landscape. Drawing from 34 years in business and over $300M in client revenue generated, Darrell cuts through the noise to help you adapt, scale, and lead. You’ll discover answers to questions like: Why isn’t our digital marketing working anymore, even though we’re running ads, doing SEO, and posting content?What are the best ways to start using AI in marketing without disrupting our business?Why is our cost per lead going up while conversion rates are going down?Which marketing channels actually drive growth in 2025, and which ones are a waste of time?How do we measure real ROI from campaigns, not just vanity metrics?Should we build an internal marketing team or hire an agency/fractional CMO for faster growth? Each week, you’ll hear practical strategies, timeless principles, and AI-powered marketing insights that help you build predictable growth systems, even if you're a team of one. Whether you're stuck, scaling, or simply need clarity on your next best move, this show will help you shift your thinking, upgrade your strategy, and take action with confidence. Subscribe now and join thousands of business leaders ready to lead the future, not get left behind. Join our free newsletter at https://www.darrellevans.net/playbook
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Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe In this episode, I walk through a situation I’m seeing more often, companies doing everything “right” with their marketing yet watching their cost to acquire customers climb anyway. I break
Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe In this final episode of the series, I tackle the most expensive problem successful founders face - and it"s not what you think. After 14 years working with businesses doing $1M to $20M+ in
Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe In this episode, I challenge the "post everywhere, be everywhere" advice that"s burning out established founders. After 14 years working with businesses generating millions in revenue, I"ve
Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe Most founders at your level don"t want to be content creators. You didn"t build a multi-million dollar business to perform for algorithms. But here"s the pattern I see consistently: your expe
Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe You"ve built something significant, millions in revenue, solid team, strong reputation. But here"s what I"ve consistently seen over 34 years as an entrepreneur: clients still ask for you spe
Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe In this episode, I break down the 10 words that sit underneath every successful marketing campaign we"ve ever run - the kind that generated over $300 million in revenue for our clients over 1