The How of Business - How to start, run, grow and exit a small business.
The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.
Show episodes
Learn the 5 reasons your businesses will fail and how to avoid them. Show Notes Page: https://www.thehowofbusiness.com/574-5-reasons-your-business-will-fail/ Most small businesses don’t fail because of bad luck - they fail because of predictable and avoidable mistakes. On this episode of The How of Business podcast, He
Maximize your Google Business Profile to improve local SEO, generate more leads, and protect your online presence. Show Notes Page: https://www.thehowofbusiness.com/573-marco-silva-google-business-profile/ For small local businesses, visibility online can make or break your customer acquisition efforts. In this episode
How Zach Beutler developed the Jungle Driving School Franchise, and practical advice for business owners and franchisees. Show Notes Page: https://www.thehowofbusiness.com/572-zach-beutler-jungle-driving-franchise/ In this inspiring episode, Henry Lopez welcomes Zach Beutler, a seasoned entrepreneur and franchising exp
Niche down to scale up your small business faster. Show Notes Page: https://www.thehowofbusiness.com/r351-niche-down-scale-up/ Focus on the essential and most profitable products or services. Don't try to be all things to all people. In this episode of The How of Business podcast, Henry Lopez explores one of the most p
Employee to Business Owner - what to consider when overcoming the fear and uncertainty of transitioning from employee to business owner. Show Notes Page: https://www.thehowofbusiness.com/571-employee-to-business-owner/ If you've dreamed of leaving your job to start your own business but feel stuck by fear, uncertainty,
Buyer-First Sales for Business Owners with sales coach and author Carole Mahoney. Show Notes Page: https://www.thehowofbusiness.com/570-carole-mahoney-buyer-first-sales/ Do you dread sales conversations or feel like you’re forcing your product or service onto people? Carole Mahoney, renowned sales coach and author of B