
The Hard Corps Marketing Show
Welcome to The Hard Corps Marketing Show with Casey Cheshire, where he fuses decades of marketing expertise with the strategic prowess of a United States Marine Corps Veteran. Join our dynamic conversations with the smartest and most badass marketers out there.
Show episodes
Are You Building Your Strategy or Just Chasing Tactics? In this episode of The Hard Corps Marketing Show, I sat down with Mark Osborne, Founder of Modern Revenue Strategies. Mark brings clarity and focus to the world of B2B marketing, calling for a return to fundamentals and a shift away from the chaotic chase for the

Marketing is Not a Line it’s a Loop! ft Sophie Buonassisi | Hard Corps Marketing Show | Ep 426
How can feedback loops become your most powerful marketing advantage? In this episode of The Hard Corps Marketing Show, I sat down with Sophie Buonassisi, VP of Marketing at GTMfund. Sophie brings a fresh and strategic perspective on modern marketing, sharing insights into how sophisticated teams are moving beyond line

UNLOCK Your Team’s True Potential ft Jasmine Martirossian | Hard Corps Marketing Show | Ep 425
How can human-centered marketing and smarter tech choices future-proof your team? In this episode of The Hard Corps Marketing Show, I sat down with Jasmine Martirossian, Chief Strategy and Marketing Officer at Strategy Ark. Jasmine brings a bold, people-first perspective to marketing leadership, challenging outdated ta

Don’t Just Rank, RESONATE ft Christine Royston | Hard Corps Marketing Show | Ep 424
How can you balance brand awareness with measurable results in your marketing strategy? In this episode of The Hard Corps Marketing Show, I sat down with Christine Royston, Chief Marketing Officer at Wrike. Christine brings her deep expertise in navigating the complexities of brand awareness and attribution, discussing

Do You Have This Sales SUPERPOWER? ft John Barrows | Hard Corps Marketing Show | Ep 423
How can empathy, curiosity, and belief transform your sales strategy in the age of AI? In this episode of The Hard Corps Marketing Show, I sat down with John Barrows, CEO of JB Sales. John shares his powerful perspective on what today’s sales professionals need most, and why genuine belief in your product is the most u

Are You Ignoring This Funnel Stage? ft Scott Vaughan | Hard Corps Marketing Show | Ep 422
How can a buyer-centric approach transform your marketing strategy? In this episode of The Hard Corps Marketing Show, I sat down with Scott Vaughan, Chief Market Officer at Vaughan Go-to-Market Advisory, to dive into the shift from traditional sales enablement to modern buyer enablement. We explored what it really mean