
The Hard Corps Marketing Show
Welcome to The Hard Corps Marketing Show with Casey Cheshire, where he fuses decades of marketing expertise with the strategic prowess of a United States Marine Corps Veteran. Join our dynamic conversations with the smartest and most badass marketers out there.
Show episodes

Do You Have This Sales SUPERPOWER? ft John Barrows | Hard Corps Marketing Show | Ep 423
How can empathy, curiosity, and belief transform your sales strategy in the age of AI? In this episode of The Hard Corps Marketing Show, I sat down with John Barrows, CEO of JB Sales. John shares his powerful perspective on what today’s sales professionals need most, and why genuine belief in your product is the most u

Are You Ignoring This Funnel Stage? ft Scott Vaughan | Hard Corps Marketing Show | Ep 422
How can a buyer-centric approach transform your marketing strategy? In this episode of The Hard Corps Marketing Show, I sat down with Scott Vaughan, Chief Market Officer at Vaughan Go-to-Market Advisory, to dive into the shift from traditional sales enablement to modern buyer enablement. We explored what it really mean
Why do so many businesses fear AI, and how can they use it to enhance critical thinking? In this episode of The Hard Corps Marketing Show, I sat down with Chad Sanderson, Co-Founder and Minister of Mavericks at DeepHumanX. Chad shares his expertise on how Marketing leaders can implement AI and leverage it to improve de

Demystifying Marketing Strategy ft Susan Tyson | Hard Corps Marketing Show | Ep 420
What if you could strip away the nonsense and create a marketing strategy that’s clear, simple, and effective? In this episode of The Hard Corps Marketing Show, I sat down with Susan Tyson, Fractional CMO of SGTyson Marketing Essentials. Susan shares her insights on how businesses can demystify marketing by focusing on

Stop Chasing Leads, Start Driving Revenue ft Britta Agel | Hard Corps Marketing Show | Ep 419
What does it really take to turn marketing into a powerful revenue engine? In this episode of The Hard Corps Marketing Show, I sat down with Britta Agel, Head of Marketing at Ordio. Britta brings a fresh perspective on how marketing has evolved from a lead-generating silo to a key driver of revenue, and how true succes

5 Power Moves to Fuse Marketing and Sales ft Steve Hardy | Hard Corps Marketing Show | Ep 418
How can uniting sales and marketing unlock explosive growth? In this episode of The Hard Corps Marketing Show, I sat down with Steve Hardy, Chief Marketing Officer of SmartRecruiters. Steve shares his expertise on breaking down the barriers between sales and marketing to build a collaborative, high-performing organizat