The Creative Edition Podcast

Updated: 16 Dec 2025 • 399 episodes
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The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she's learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recognizing and asking for your value as a content creator. Emma also shares what it's like being casted for influencer marketing campaigns as well as sales, business, and marketing best practices for creators.

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23 min
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In this episode, we break down simple, high-impact ways to reduce friction in your content so your audience watches longer, engages more, and actually finds you through AI search.  You’ll learn how to strengthen your first 3 seconds, use captions and readable text, write AI-optimized captions, improve pacing, and make

27 min
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In today’s episode of the Creative Edition Podcast, we’re diving into one of the most powerful ways to grow your brand, build trust with your audience, and streamline your content workflow: the signature series. A signature series is a recurring, themed content format that becomes part of your brand identity. It’s the

23 min
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With 2026 just around the corner, it"s a great time to reflect on how we’re spending our time as creatives, entrepreneurs, creators, and more. If you’re an influencer or content creator, you probably spend quite a bit of time on social media. Today we’re going to chat about doing a self-audit on how you’re spending you

16 min
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Meet Naomi, Creator Business Coach and the founder of Naohms Media. Naomi joins us to discuss when it may be the right time to bring on an influencer manager and what questions to ask before you sign with an agency. Naomi sheds light on brands hiring mega-creators vs. micro creators and also provides insight on why con

44 min
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What is copywriting? If you’re creating content on social media or online, you are probably writing on a daily, weekly, or monthly basis. Creators might be writing content for blog posts, websites, landing pages, email newsletters, captions on TikTok, descriptions for youtube, etc. Today, we’re chatting about tips to h

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