The Big Story
Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
Show episodes
When the ad tech darling of Wall Street, The Trade Desk, misses earnings, the industry pays attention. Plus: Reddit, fueled by Google search, sputters after an algorithmic adjustment.
When an ad shows up next to illegal content, there is often not a single point of failure. Adalytics Krzysztof Franaszek walks us through why he found ad showing up next to the worst kind of criminal content -- and the simple and complex solutions to this problem.
The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And Paramount resolves its four-month standoff with Nielsen, as the mechanics behind currency change forever.
CTV transparency remains a flashpoint between advertisers who want it and broadcasters who won’t provide it. Our special guest, Jounce Media’s Chris Kane, weighs in. Plus, we examine a persistent issue in ad tech: the chronic mislabeling of instream video.
TikTok was granted a 75-day stay of execution this week. We discuss what's next for the social media platform, why it was classified as a threat to national security – and how advertisers are responding.
2025 M&A is off with a bang. T-Mobile bought Vistar Media. The Trade Desk bought Sincera. With a special guest from LUMA Partners, Conor McKenna, we explore the rationale for these ad tech acquisitions.