skucast

Updated: 14 Nov 2025 • 380 episodes
www.commonsku.com

Welcome to skucast, the #1 podcast for entrepreneurs in the print and promotional products industries. skucast shines a light on our industries' best work, features maverick personalities, and discusses what’s really involved in running a modern print or promotional products business. skucast is the official podcast of commonsku.

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Dickron Kherlopian, commonsku SVP of Sales, shares systems & metrics that can transform promotional products sales teams. Essential insights for distributors.

32 min
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32:37
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Team SCG CEO Shayna Cohen reveals how firing 20% of clients, rebranding during crisis, and aggressive hiring led to explosive growth from $5M to $30M in 4 years.

35 min
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35:11
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Charlie Moscoe reveals commonsku's platform evolution: AI-powered search, automatic bill matching, and finance tools that give distributors time back.

19 min
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19:56
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skucamp 2025's most powerful moments in one episode. Industry CEOs share real numbers, real failures, and what's disrupting promotional products now.

16 min
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16:08
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Live at skucamp 2025: Catherine Graham leads a supplier CEO panel with S&S, HIT, and Koozie leaders on M&A, AI-powered ops, POD’s rise, and tariff turbulence.

48 min
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48:23
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PPAI's new CEO Drew Holmgreen reframes promo as a marketing channel, not tchotchkes. Learn his agency-driven vision, $1T+ economic impact study & how AI wins deals in 2025.

22 min
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22:02
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