Simpli.fi TV
Simpli.fi TV provides opportunities to showcase leaders and doers in the marketing and advertising space, allowing them to share their insights, perspectives and unique stories. Interviews are brief (under 10 minutes), educational, and ideal for viewers wishing to learn from their peers. Simpli.fi TV integrates news and trends from digital and marketing companies globally. Simpli.fi TV’s interviews feature trends in marketing, digital, programmatic, creative, connected TV, and the great people behind them. Simpli.fi TV works to be a real-time source of all things marketing from top companies around the globe. Simpli.fi TV is sponsored by Simpli.fi, a leading provider of workflow software and programmatic solutions to advertising agencies and other media buying organizations.
Show episodes
Reid Holmes, Author, Appreciated Branding Reid Holmes, a seasoned ad agency veteran turned branding visionary, delivers a wake-up call to the marketing world. With a career spanning decades in the cutthroat industry of advertising, Holmes shares his epiphany—a realization that the ephemeral nature of traditional advert
Will Gaffney, Principal Product Manager at Simpli.fi Join David McBee and Will Gaffney in this insightful episode of Simpli.fi TV, where they explore the essential metrics behind streaming TV ad campaigns. Gain a comprehensive overview of how impressions translate into measurable impact, from reach and frequency to ta
Michael Buzinski, CEO of Buzzworthy Marketing Michael Buzinski presents a groundbreaking framework for small business owners to revolutionize their approach to digital marketing and revenue generation. Drawing from his extensive experience and research, Buzinski unveils the power of focusing on three key performance i
Matt Crenshaw, CEO of Nova Matt Crenshaw, CEO of Nova, to discusses the evolving landscape of creative automation and AI in digital advertising. They delve into the concept of "regenerative AI" and its practical applications, highlighting Nova's role in seamlessly repurposing content across different advertising chann
Chris Rodriguez, CEO of iExcel In this Simpli.fi TV discussion, David McBee and Chris Rodriguez explore the evolution of digital marketing, emphasizing measurable performance alongside targeted awareness campaigns. Chris shares insights on leveraging display ads for audience targeting and conversion success, while also
Hernan Vazquez, CEO and founder of Scale Driven Join Simpli.fi TV host David McBee as he sits down with Hernan Vazquez, CEO and founder of Scale Driven, to discuss the world of connected TV advertising. In this insightful interview, Hernan shares his expertise on leveraging connected TV to reach new audiences and driv
