Alexa's Publishing Chat

Updated: 02 Oct 2025 • 183 episodes
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Alexa's Publishing Chat is for authors and publishing professionals - we're talking all routes to publishing, book launches, book marketing, tips, tools, and resources to write, publish, and sell your book. Plus, changes and updates in the publishing industry. Self-publishing, hybrid publishing, and traditional publishing, you name it, we're talking about it. Author interviews and industry experts. Hosted by Alexa Bigwarfe of the Women in Publishing Summit. Formerly known as the PublishHer podcast.

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Bestselling author Victorine E. Lieske shares how she went from hobbyist to New York Times and USA Today lists, co-founded The Writing Gals, and built a career in clean romance. Alexa and Victorine discuss craft, community, and business strategies every author can use to build a sustainable career.

44 min
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Award-winning marketer Aimee Ravichandran of Abundantly Social joins Alexa to talk about how authors can build buzz, plan launches effectively, and understand the difference between PR and marketing. From credibility boosters like awards to smart ad strategies, Aimee shares practical insights for self-published and ind

34 min
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Memoirs can transform lives—but only if they’re written and marketed the right way. In this episode, Jennifer Wilkov of Your Book Is Your Hook shares her path from bestselling author to memoir consultant, why memoirs matter, how to make them marketable, and actionable strategies to share your story with impact.

53 min
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Emma Boyer of Written Word Media explains how targeted email promos (Freebooksy, Bargain Booksy) boost downloads, sales, and read-through, plus how launch packages, giveaways, and consistent cadence build momentum. Learn genre-fit best practices, pre-launch strategy, and why growing your owned audience is essential for

45 min
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Audiobook producer Mary Catherine Jones unpacks costs, timelines, narration choices, distribution (exclusive vs. wide), library access, AI realities, and marketing moves that actually sell audiobooks. Learn smart paths for every budget, how to use your audiobook as a promo engine, and when authors should narrate—plus a

46 min
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Independent publishing isn’t easy—but it’s deeply rewarding. In this episode, Alexa talks with Samantha Atzeni of Read Furiously about creating space for overlooked voices, sustaining a traditional press in a POD world, and the power of community and activism in shaping the next decade of independent publishing.

56 min
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