
Productized Podcast
The Productized Podcast is produced by Productized. A series of interviews with product innovators, successful makers, and entrepreneurs. Our main focus is on products at the intersection of digital and physical, on software, web and mobile, created by startups as well as big companies. We hope those who listen to the ideas on this show are inspired to action!
Show episodes

195. From Cost Center to Growth Engine: UserCentrics’ VP of Product on Leading Change with Courage and Clarity
What if your product team could become the true growth engine of your company? In this episode of the Productized Podcast, host André Marquet talks with Blagoja Golubovski, VP of Product at UserCentrics, about what it really means to lead product with clarity, courage, and alignment. Blagoja shares insights from 25+ ye
Is Cofidis a finance company—or a tech company? Cláudio Pimentel, CIO at Cofidis Portugal, has been leading digital transformation at one of Europe’s biggest financial institutions. In this special 20-minute cut of the Productized Podcast, Cláudio unpacks what it really takes to innovate inside a legacy organization. H
In this special from the Productized Podcast, legendary product leader Rich Mironov breaks down one of the toughest challenges in product management: confusing speed with progress. He explains why sales-driven chaos derails roadmaps, how misaligned incentives hurt product teams, and most importantly, how to speak the l

194. AI Has Rewritten the Rules: Hugo de Sousa on Product Strategy, Leadership & Vibe Coding
AI isn’t just a new tool, it’s rewriting the rules of how we build, lead, and innovate. In this episode of the Productized Podcast, host André Marquet sits down with Hugo de Sousa (founder of Mars Shot, innovation consultant, and former professional chess player) to explore how AI, unlearning, and vibe coding are resha
These 20 minutes are pure gold! Chris Compton joins André Marquet to uncover how product teams can stay effective in a world of constant change. You’ll discover the real difference between customer value and business impact, the traits that separate respected product leaders, and why culture matters just as much as str
What happens when you take one of the most respected voices in product management and distill his insights into 15 minutes of pure value? In this special release, Bruce McCarthy breaks down: ✅ Why product management exploded (and why many teams still get it wrong) ✅ The shift from building faster → to driving outcomes