Membership Geeks Podcast with Mike Morrison
Join Mike Morrison - founder of the Membership Geeks - for advice, tips and insight on planning, running and growing a successful membership website plus interviews with existing membership owners and industry experts.
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In this episode of the Membership Geeks Podcast, I delve into the crucial issue of what to do when members are leaving your membership site because they say they can't afford to stay subscribed. I explore practical strategies you can implement to address both actual financial challenges and the perception of value that
In this episode of the Membership Geeks podcast, I discuss why an exceptional new member onboarding process is crucial for the success and longevity of your membership business. I delve into how effective onboarding can significantly improve member retention, set the right tone from day one, and help new members feel w
In this episode of Membership Geeks Podcast, I dive into the exciting news of our upcoming live conference, Retain Live 2025! I share the backstory of our first event in 2019, why we decided not to continue with annual events, and how we navigated the challenges posed by the global pandemic. Join me as I talk about the
In this episode, I dive into the vault to bring back some timeless wisdom on validating your membership idea before launching. Validation is crucial to ensure that your membership has strong foundations and stands the test of time. I share valuable insights on researching, understanding the problem you aim to solve, an
In this "From The Vault" episode, I delve into advanced membership pricing tactics that can significantly influence consumer decisions and enhance membership sales. We explore concepts such as price anchoring, decoy products, and comparative pricing, providing practical examples from successful companies. Additionally,
In this episode, I dive into the archives to revisit one of our most talked-about topics from 2017: the closed door membership model. While it's a tactic that’s gained traction over the years, I share five reasons why I generally dislike this approach for memberships. You'll hear me discuss the potential downsides, suc