Membership Geeks Podcast with Mike Morrison
Join Mike Morrison - founder of the Membership Geeks - for advice, tips and insight on planning, running and growing a successful membership website plus interviews with existing membership owners and industry experts.
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In this episode, I tackle the rise of AI-generated "slop" and what it means for those of us running membership businesses. I share practical strategies for standing out in an era where generic, low-effort content is flooding the internet. I discuss why your real voice, perspective, and personal touch are more valuable
In this episode, I dive into the power of feedback loops and how they've been instrumental in driving membership growth for our community. I share exclusive insights from my session at Retain Live 2025, breaking down how to effectively gather, analyze, and act on feedback at every stage of the member lifecycle. You'll
In this from the vault episode, I dive into one of the most important yet often overlooked aspects of running a membership business: managing stress. As memberships grow and evolve, it’s easy to find yourself overwhelmed by unrealistic expectations, perfectionism, and trying to do everything yourself. I share eight act
In this from the vault episode, I dive into the essential steps every membership site owner should take after launching their membership. It’s not just about getting started—the real work begins once your site is live, and what you do next can make or break your success. I revisit some timeless strategies for keeping y
In this special "From the Vault" episode, I dive deep into the biggest and most frustrating marketing myths that circulate in the world of membership sites. After more than a decade of helping membership owners, I've heard it all—from secret silver bullets to outdated pressure tactics. I unpack the myths, the nonsense,
In this episode, I dive into the often-overlooked group within membership communities: the "lurkers"—those quiet members who rarely participate publicly but remain subscribed and engaged in their own ways. I break down why silence doesn't mean disengagement, how these silent members may actually be some of your most va