Life Insurance Academy Podcast

Updated: 26 Mar 2025 • 269 episodes
liapodcast.org

Are you new to the life insurance sales industry?...or have you been struggling to find your footing and develop real sales growth and profitability in your career? Perhaps you are an independent agent who’s gotten some traction but are hitting some roadblocks and now you are ready to take your business to the next level. The LIA Podcast is a life insurance sales show brought to you by some good guys who are really great at what they do. Not only is their focus is on agent development, sales training, performance and success, they also place an extremely high value on client care and always doing the right thing. The Life Insurance Academy podcast takes you out of the classroom and into the conversations of these top producing agents and their guests. The LIA show is a listening experience that is a complement to the on-demand e-learning training resource of LifeInsuranceAcademy.org. The Life Insurance Academy was designed by agents for agents to help address the most common issues and challenges faced by life agents. LifeInsuranceAcademy.org Life insurance academy is an online educational platform for selling final expense, term, IULs, whole life and mortgage protection insurance. It’s designed for beginners in the life insurance industry who may not have any sales experience and for the veteran who simply needs to improve their game. While navigating through the life insurance academy you’ll find podcasts, videos and downloadable content and supporting sales materials to help you increase your sales and manage your book of business. Inside you will learn about prospecting, leads, how to approach your clients, proven sales processes and presentations, closing techniques, client care and much more.

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In today’s episode, we’re diving deep into the psychology behind what agents often call a “sales pitch.” 💭 Is it really a pitch… or is it something more? We unpack the layers of communication, emotion, and decision-making that drive buying behavior — and why your approach matters more than your script. Whether you’re

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In this episode, Chris and Zach dive into a hot topic straight from the comments section — real sales in the field: face-to-face life insurance sales. With so much attention on telesales lately, is in-home sales becoming a thing of the past? Not so fast. They unpack the mindset, strategy, and preparation needed to succ

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Today, Roger Short and Zach McElwain dive deep into one of the biggest mistakes new agents make: giving quotes too soon! ❌ Why do agents lose control when clients ask for pricing? ❌ Why does giving quotes too early kill your sales? ✅ How can you build trust and value before ever mentioning numbers? ✅ What’s the right w

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Welcome back to another action-packed episode of the Life Insurance Academy Podcast! Today, we're diving into four major landmines that can derail your telesales process and cost you sales. Whether you’re new to the game or a seasoned agent, avoiding these mistakes will transform your conversations and help you close m

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We’re diving deep into the art of telesales with industry expert Dana Nesen. With 20 years of experience in final expense telesales and a passion for empowering agents, Dana breaks down her step-by-step process to help you overcome resistance, build trust, and close more sales. 💡 Key Takeaways: ✅ How to handle sales r

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In this episode of the Life Insurance Academy Podcast, we’re bringing back a fan favorite—Mr. 7 Steps himself, Eric Howard! 🔥 With over 30 years in the industry, coaching 3,000+ agents, and helping countless producers hit six figures, Eric has developed a proven system that’s changing lives! 📈 His previous episode ha

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